BA Degree in Communications: Marketing Communications & Public Relations
Bachelor's degree
In Richmond-Upon-Thames
Description
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Type
Bachelor's degree
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Location
Richmond-upon-thames
BA Degree in Communications: Marketing Communications & Public Relations
Programme Overview
During the first two years of the Communications degree students take the same core courses. During the third and fourth year students then specialise into one of three areas:
Marketing Communications & Public Relations,
Media Production
Media Studies.
The over arching aim of the Communications programme is to prepare students to work within the technologically driven, global, communication revolution of the 21st Century. The degree provides an interdisciplinary, multimedia approach to the study of communications through the study of the relationship between communications theory and its practice.
Students pursuing the specialisation in Marketing and Public Relations will learn how to write across different media and explore the relationship between Public Relations within the business and media context. Students will have the opportunity in their third or final year to pursue an internship.
Programme Specification 2017-18
Facilities
Location
Start date
Start date
Reviews
Subjects
- Media
- Communication Training
- Communications
- Public
- Marketing Communications
- Marketing
- Public Relations
Course programme
- Study media and communications in a thoroughly international context.
- Explore the role of mass communication in society.
- Develop strong communication skills from writing to presentations.
- A track record of alumni entering into leading graduate schools in the UK and the USA.
- Gain vital work experience through an internship in a wide range of leading international organisations in London, the USA and China.
BA Degree in Communications: Marketing Communications & Public Relations