Beauty Technician with Business Management & Accounting

Module 1 : Skin Types: new
Introduction
Normal skin
Mixed/combination skin
Dry skin
Oily skin
Sensitive skin
What is your skin type?
Make up removal Skin care

Module 2 : Corrections: new
Introduction
Light and dark shade correction techniques for different face shapes
Round face
Elongated face
Square face
Rectangular face
Triangular face
Tips and tricks

Module 3 : Tools: new
Introduction to tools
Brushes with natural hair and brushes with synthetic hair
Different types of brushes
Products

Module 4 : Foundations and Corrections: new
Introduction
Types of textures

Module 5 : Colour : new
Introduction Eye colour
Shades in skin type
Hair tones

Module 6 : Eye Make Up: new
Introduction
Applying eye Make up

Module 7 : Make Up for Eyebrows: new
Introduction
Eyebrows in general
Corrections for eyebrows
Eyebrow make up - video tutorial

Module 8 : Lip Make Up: new
Introduction
Types of Lip Products
Lip types

Module 9 : Types of Make Up: new
Introduction
Make up for daytime
Make up for afternoon
Make for night time or parties
Smoky eyes
Nude make up
Bridal Makeup
Make up for the groom

Module 10 : False eyelashes and eyelash extensions
Introduction
Types of false lashes
Practical use of false lashes
Attaching false eyelashes
Removing false eyelashes
Introduction to eyelash extensions
Kit required for eyelash extensions
Step-by-step attachment of extensions
Customer tips
Maintenance sessions

Module 11 : Make up for different ages: new
Introduction
Women in their 20s
Women in their 30s
Women in their 40s
Women in their 50s
Women in their 60s
Make up mistakes that can be ageing

Module 12 : Health and safety: new
Introduction
Cleaning and hygiene
Make provision
Good work practices; prevention of infection and contagion

Module 13 : Creating your make up kit: new
Introduction Personal make up kit
The basic professional kit
The complete professional kit

Module 14 : General care of hands
Skin Types Creams and suitable products
Exercises for hands
Nail disorders

Module 15 : Manicure
The steps to a good manicure
Hand massage

Module 16 : Pedicure
Steps to a good pedicure
Foot Massage

Module 17 : Nail Art
Types of nail polish
Tools you need and how to add decorations
Examples of decoration choices
Products on the market

Module 18 : GEL & SHELLAC MANICURE
Gel Nails
Step by step instructions for sculpted gel nails with French manicure
Maintaining and filling
Shellac Style Nails
Steps for applying Shellac

Module 19 : A close look at hair
The structure of hair
The scalp
The history of hair
Different types of hair

Module 20 : How to treat hair
Hair products
Hair and scalp analysis
Avoiding mistakes and damage

Module 21 : Hair color and hair shape
Which shades enhance which skin type & which colours don’t work
Which shape/style of hair suits which face shape

Module 22 : How to wash hair professionally
The benefits of scalp massage
Conditioner
Hair treatments
Expert tips
How to professionally wash hair - video tutorial

Module 23 : Tools
Blow drying equipment
Different types of tools

Module 24 : Styling
How to add volume - video tutorial
Creating curls with rollers - video tutorial
Enhancing curls with a diffuser - video tutorial
How to straighten hair - video tutorial
Sculpting hair with finger technique and wax - video tutorial

Module 25 : Men\'s hair
Is men’s hair different?
Applying Gel - video tutorial
Applying Wax - video tutorial

Module 26 : Upstyling
Brief history of upstyling
Essential tools for upstyling
Preparation of hair for upstyling and braiding
Selection of upstyles
Techniques for creating upstyles
Fillers and hairpieces
Upstyles, step by step

Module 27 : Extensions
Practical application of extensions
Removable or Clip Extensions
Keratin Extensions
Micro Ring Extensions

Module 28 : Hairstyles
Short pixie cut
Short structured style
Androgynous style
Shoulder length hair, no fringe
Round bob with feathery contours and side parting
Long hair, layered or without layers

Module 29 : Beginning accounting
History of accounting
Why is accounting important?
Decisions you must make Jargon, or how to speak like an accountant

Module 30 : Types of accounting
Financial accounting
Management accounting
Tax accounting

Module 31 : Making sense of your accounts
Organization
The accounting cycle
Using computers for accounting
How does computerized accounting work?

Module 32 : Keeping inventory and tracking sales
Purpose of inventory
Keeping up with inventory
Keeping track of sales
Balancing cash

Module 33 : Controlling and managing expenses
How to control expenses
Balancing your payroll
Long-term asset acquisitions
Financial liabilities

Module 34 : Avoiding illegal accounting
Improper accounting procedures
Avoiding shortcuts
Famous accounting scandals

Module 35 : Introduction to bookkeeping
Importance of bookkeeping
Single-entry bookkeeping
Double-entry bookkeeping

Module 36 : Proper bookkeeping
Balancing and testing your book
How to adjust entries
Financial statement preparation
Profit analysis
Liquidity, and how to test it
Why is internal control important?

Module 37 : Tracking & reporting taxes
What are business taxes?
How to report year-end numbers to the government
Finishing and closing your books

Module 38 : Handling an audit
External auditor
Internal auditor
Cost auditor
Performance audit
Quality audits

Module 39 : Marketing
What is marketing?
Customers needs and wants
Marketing research
Market research: what to look at and where to find it
Segmentation Positioning
The 4 Ps – Product, Price, Place, Promotion
Three more Ps – People, Process, Physical environment
Product development
Pricing strategy
Credit and payment terms
Promotion channels
How to distribute your products, B2B marketing
After sales service – handling complaints and returns

Module 40 : Your Marketing Plan
Why have a marketing plan?
Essential components for a marketing plan
Sample marketing plan

Module 41 : Low cost marketing techniques
Business image
Increase your visibility in your community
Referrals
Build a mailing list
Business networking

Module 42 : Developing your brand
Brand identity
Differentiate
Brand name and logo
Building your brand personality
How?
Believe in your brand and your customers will too

Module 43 : Your website
Why do you need a website?
Setting up a website
Creating good content
The copy
Search engine optimisation, SEO
Website analytics
Benefits of blogging

Module 44 : Social Media and Online Marketing
What is online marketing?
The power of social media
Rules of engagement
Prepare a social media marketing plan
Manage your online presence
How to be likeable on social media
A picture is worth a thousand words
Facebook
LinkedIn
Google +
Business
Twitter
Blog
YouTube
Pinterest
Skype
Email marketing

Module 45 : Public Relations and Advertising
Look for PR opportunities
Brainstorming
Writing an effective press release
Radio/Press interview
Generate newsworthy ideas
Advertising

Module 46 : Sales
Sales campaigns
Your sales pitch
Lead generation
Pay per click advertising (PPC) and selling online

Module 47 : Preparation – Before you start your business
Self-assessment. Are you an entrepreneur?
Market Research and competition analysis
Developing, assessing and testing your idea
Funding – how to finance your business idea
Availing of help

Module 48 : Preparation – Introduction to Marketing
Income sources and pricing
Marketing, advertising, promotion
Building your marketing and sales strategy
Make full use of technology

Module 49 : Setting up your business
Your business structure
Business name, brands and intellectual property
Legislation/regulation/permissions
Registering the business

Module 50 : Running your business
Budgets and cash flow
Accounting, record keeping and taxes
Business bank account and online banking
Arranging finance
Insurance
Premises
Home based business
Staff, motivation and training

Module 51 : Business Plan
What is a business plan and why do you need one?
Sections in the business plan
Access help to write your plan

Module 52 : Launching your business
Planning a successful business launch
Time management and delegation
Personal development
Building your business network