Blue Ocean Strategy

Course

In London

£ 1,800 + VAT

Description

  • Type

    Course

  • Location

    London

  • Duration

    3 Days

The course will provide delegates with a thorough grounding in Blue Ocean Strategy principles and tools as well as the critical ability to assess how and when they can be beneficially applied. Suitable for: This thought-provoking course is designed for managers, directors and decision-makers interested in the processes surrounding strategic thinking, planning and implementation.

Facilities

Location

Start date

London
See map
92 Seymour Place, W1H 2NJ

Start date

On request

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Course programme

Blue Ocean Strategy is a systematic new approach that focuses on making the competition irrelevant. When handled correctly, this strategic approach can lead to enormous competitive advantage.

COURSE PROFILE

Understanding shortfalls in your current strategy

Introduction to Blue Ocean Strategy. Interpreting today’s business environment - Blue Ocean vs. Red Ocean Strategy - Creating more innovative corporate strategies

Blue Ocean Strategy tools. Value innovation vs. traditional strategic planning - Strategy Canvas - 4 Actions Framework - The Eliminate-Reduce-Raise-Create (ERRC) Grid - The PMS map - 3 Tiers of Non-Customers - Sequence of Blue Ocean Strategy - 4 Hurdles to Strategy Execution - Fair process - Tipping Point Leadership

Putting Blue Ocean Strategy to work. Application to different business cases and industries - Risk assessment and evaluation

SKILLS ATTAINED

Assessing current business strategy
Mastering Blue Ocean Strategy tools
Transforming business with Blue Ocean Strategy
Applying Blue Ocean Strategy to different cases and industries
Assessing risk in a Blue Ocean Strategy framework

Blue Ocean Strategy

£ 1,800 + VAT