Branding
Course
Distance
Description
-
Type
Course
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Level
Advanced
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Methodology
Distance Learning
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Class hours
330h
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Duration
Flexible
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Start date
December
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Online campus
Yes
Branding - Diploma Level 5. Diploma of achievement in Branding. Additional CPD Accredited Certificate with 110 CPD points available without extra study. The course comes with easy to understand e-learning study materials.
Creating and Managing your Brand level 5 Certificate of achievement.
Your brand is the vehicle that propels your product or service into your customer’s lives, and into their hearts. This Branding Course will get you started on the road to creating a perfect brand. A good brand is much more than an attractive image combined with some witty type. Your brand must reflect the heart and soul of your product, and offer a promise that you can live up to.
This self-paced programme is available 24/7 providing you with the flexibility to train at the pace, location and time of your choosing. Certificate of achievement can be claimed on course completion. College registration, tutor support, course materials and additional supporting material are all included in the course fee.
Important information
Price for Emagister users: On successful completion of the course you can pay the Endorsed/Accreditation certificate fee in order to claim the certificate.
Facilities
Location
Start date
Start date
About this course
There is no particular entry requirement.
OPTION-I: Endorsed Certificate of Achievement from ABC Awards
At the end of the course, learner can claim an endorsed certificate by paying £150 accreditation fee+postal charges.
Certificate of Completion
CPD(soft copy) can be claimed for £15. If you need hard copy of this certificate you will pay £25
OPTION-II: CPD Certificate
Upon successful completion of the course, a fee is payable for a CPD Accredited Diploma in PDF format or hard copy.
CPD Accredited Diploma (PDF format)=£30
CPD Accredited Diploma (Hardcopy)=£120
Postage Charges:
National £9
International £15
Reviews
Subjects
- Marketing
- Sales Techniques
- Advertising Strategy
- Advertising and Marketing
- Branding
- Materials
- Communication Training
- Product marketing
- Product Design
- Marketing Skills
- Branding Strategy
Teachers and trainers (1)
Cpd Tutor
Tutor
Course programme
Unit 1- Importance of Personal Branding for a Business
This unit covers the following topics:
- What is a Brand?
- Characteristics of a Strong Brand
- Identifying Your Products and Features
- Creating a Mission Statement
- Creating a Vision of the Future
Unit 2-Personal Branding Strategies
This unit covers the following topics:
- Defining Brands and Branding
- Characteristics of a Strong Brand
- Identifying Your Products and Features
- Identifying Your Values
- Creating a Mission
- Creating a Vision of the Future
Unit 3-Positioning Your Brand
This unit covers the following topics:
- Writing a Style Statement
- Developing a Brand Name and Slogan
- Creating a Visual Identity
- Understanding Touch points
- Launching Your Brand
Unit 4-Performing a SWOT Analysis
This unit covers the following topics:
- Measuring Brand Health with a Balanced Scorecard
- Middleton’s Brand Matrix
- Interpreting Evaluation Results
- Understanding Brand Architecture
- Understanding Brand Extension
Unit 5-Communication Strategies for Brand Building
This unit covers the following topics:
- What is Said and What is Heard
- How Do You Rate Your Listening Ability?
- Building Your Credibility
- Brand You
- Living Your Brand
- Managing Your Social Media Presence
- Having Influence
- Negotiation Techniques
Unit 6-Developing Active Listening Skills
This unit covers the following topics:
- The Basics of Active Listening
- Body Language Basics
- Attitude is everything!
- The Communication Process
- Building Relationships
- Getting Over Listening Roadblocks
Unit 7-Networking Strategies
This unit covers the following topics:
- Assessing Your Networking Skills
- Identifying Opportunities and Customizing Your Approach
- Creating a Positive First Impression
- Your Memorable Intro
- Starting the Conversation
- The Handshake
- Business Cards
- Handling Tough Situations
- Following Up
- Organizing Your Network
- Leveraging the Internet
- Workshop Wrap-Up
Unit 8-Dealing With Difficult People
This unit covers the following topics:
- Dealing With Difficult People
- Customer Behaviour and Customer Behaviour Database
- Customer Value Analysis
- Change Unprofitable Customers into Profitable Customers
- Evaluating Your Customers’ Value, Segment by Segment
- How to Differentiate the Service Offering to Your Top Ten Per Cent
Unit 9-Presentation Skills
This unit covers the following topics:
- Limitations of Telling
- Overcoming Nervousness
- Using Non-Verbal Communication
- Managing the Question and Answer Period
- Tips for Stunning Visuals
- Types of Visual Aids
- Dealing with Difficult Trainees
- Successful Trainer Response
Unit 10-Persuasion Techniques
This unit covers the following topics:
- Steps in the Persuasion Process
- Giving Credit
Unit 11-Negotiation Techniques
This unit covers the following topics:
- Handling Objections
- Closing the Sale
- The Changing Customer
- What the Customer Wants
- Negotiation Techniques
- Practicing Negotiation
- Phases of Negotiation
- Negotiation Made Easier
- High Impact Moments
Additional information
Branding