Course not currently available
Business Acumen
Course
Distance
Price on request
Description
-
Type
Course
-
Methodology
Distance Learning
Enhance commercial awareness. Understand the benefits of logical business planning. View the business as a whole. Suitable for: Those who wish to gain a broad understanding of how a business operates from all perspectives.
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Course programme
Objectives
Enhance commercial awareness. Understand the benefits of logical business planning. View the business as a whole.
Course Content
Commercial Awareness:
a broad definition
the key factors.
Business Plans:
purpose and benefits
defining the content.
Planning the Future:
developing strategies
long and short-term aims
top down or bottom up planning.
Your Present Position:
SWOT analysis
PESTLE analysis
what makes for success today and for the future?
Monitoring and Control:
responsibilities
cash flow monitoring
statistical information
dated action plans.
Sales and Marketing:
expected sales by time period
marketing and sales methods
using the marketing mix.
HR Implications:
skill levels required
multi-skilling
the impact of change
headcount
motivation
performance targets.
Supporting Plans:
departmental
service
quality
operations
resources
capital
productivity
acquisition
disposal
supply.
Customer Orientation:
customer service and organisational initiatives
gaining the competitive edge
business benefits through service excellence.
Budget and Financial Planning:
expenditure forecasts
budgets and cash flow
financial implications
action plans.
Approval of Plans and Allocation of Budgets:
departmental objectives
budget acceptance
cascading objectives
devolving budgets.
Using the Business Plan:
importance of reviews
meeting the planned objectives
understanding justified assumptions.
Action Plan:
participants plan and discuss what they will do on return to work.
Enhance commercial awareness. Understand the benefits of logical business planning. View the business as a whole.
Course Content
Commercial Awareness:
a broad definition
the key factors.
Business Plans:
purpose and benefits
defining the content.
Planning the Future:
developing strategies
long and short-term aims
top down or bottom up planning.
Your Present Position:
SWOT analysis
PESTLE analysis
what makes for success today and for the future?
Monitoring and Control:
responsibilities
cash flow monitoring
statistical information
dated action plans.
Sales and Marketing:
expected sales by time period
marketing and sales methods
using the marketing mix.
HR Implications:
skill levels required
multi-skilling
the impact of change
headcount
motivation
performance targets.
Supporting Plans:
departmental
service
quality
operations
resources
capital
productivity
acquisition
disposal
supply.
Customer Orientation:
customer service and organisational initiatives
gaining the competitive edge
business benefits through service excellence.
Budget and Financial Planning:
expenditure forecasts
budgets and cash flow
financial implications
action plans.
Approval of Plans and Allocation of Budgets:
departmental objectives
budget acceptance
cascading objectives
devolving budgets.
Using the Business Plan:
importance of reviews
meeting the planned objectives
understanding justified assumptions.
Action Plan:
participants plan and discuss what they will do on return to work.
Business Acumen
Price on request