Business, Marketing & Human Resource Management BA (Hons)

What makes Business, Marketing & Human Resource Management at Worcester special? This is a highly distinctive course which broadens your career options and signals your areas of specialist expertise in marketing and human resource management. You will develop skills (such as persuasive communication, the ability to think creatively and analytically, make informed decisions, interpret and use management information, and manage people and projects) to underpin a successful career in management. The course is mapped against the Chartered Institute of Marketing's Professional Marketing Standards and approved by the Chartered Institute for Personnel & Development. It offers an ideal preparation for graduate opportunities in marketing or HR management. The combination of marketing and HR will leave you well placed to work in the increasingly important area of attracting, recruiting and retaining talent. The course is taught by qualified marketing and HR practitioners with extensive experience of working both domestically and internationally.