Postgraduate

In Maidenhead

£ 6,855 + VAT

Description

  • Type

    Postgraduate

  • Location

    Maidenhead

  • Duration

    16 Days

Make the transition into strategic marketing management. Work more cross-functionally at a senior management level. Make a significant contribution to the organisation's corporate and business strategy. Contribute to board decisions. Demonstrate a high level of leadership and influence. Suitable for: Marketers working at a strategic level, or aspiring to do so, who wish to gain a Masters level qualification. Delegates looking to build on knowledge gained in the Professional Diploma level.

Facilities

Location

Start date

Maidenhead (Berkshire)
Moor Hall, Cookham, Maidenhead, Berks, SL6 9QH

Start date

On request

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Course programme

Course review:

The Chartered Postgraduate Diploma in Marketing is a challenging, two stage marketing qualification that demonstrates professional expertise across many areas enabling you to think and act strategically. It is equivalent to 60 points towards a Masters level qualification.

Delegates completing Stage 1 gain the Professional Postgraduate Diploma in Marketing.

Delegates who go into complete Stage 2 are eligible for Chartered Marketers Status provided that they have the relevant experience and have registered on the Chartered CPD Programme.

Stage 1 consists of 16 days’ training (six residential sessions) over a period of ten months.

Stage 2 is a work-based assignment undertaken over nine months.


Course modules:

Stage 1:

  • Emerging themes
  • Analysis and Decision
  • Marketing Leadership and Planning
  • Managing Corporate Reputation

Stage 2: has one unit entitled ‘Leading Marketing’. This takes the form of a work based project relating to your own organisation or another of your choice.

CIM - Marketing

£ 6,855 + VAT