Cisco Sales Essentials (CSE)

Cisco Sales Essentials (CSE) v5.0 is a two-day, instructor-led course which provides an overview of Cisco Architectures and solutions. The course takes a high-level view of Cisco's product portfolio and focuses on helping Account Managers and Sales Engineers understand the scope of Cisco solutions, the types of needs these solutions address, and the key
technologies that make these solutions possible.

Course Objectives
Upon completing this course, the learner will be able to meet these overall objectives:

• Describe Cisco's strengths and Partner benefits
• Describe the Borderless Network Architecture
• Describe the Small Business Architecture
• Describe the Collaboration Architecture
• Describe the Virtualization Architecture
• Describe how Cisco enhances partner profitability

Prerequisites
The knowledge and skills that a learner must have before attending this course are as follows:

• Basic understanding of networking products and solutions

Who should attend

• Cisco Channel Partners who sell Cisco solutions
• Account Managers who are responsible for understanding customer needs and positioning
  Cisco solutions to address those needs
• Engineers who support sales of Cisco products

The secondary audience for this course is as follows:

• Channel partners and Cisco employees who are interested in learning about Cisco's solution portfolio and architectures

Course outlineCourse Introduction

• Overview
• Learner Prerequisite Skills and Knowledge
• Course Goal and Objectives
• Course Flow
• Additional References
• Your Training Curriculum

Module 1: Partnering With Cisco
You will learn about Cisco strengths, Cisco Architectures and Cisco Channel Certifications and
Specializations.

• Lesson 1: Cisco Strengths - This lesson defines the advantages of partnering with Cisco and the strengths that Cisco brings to the marketplace
• Lesson 2: Cisco Architectures - This lesson defines the challenges customers have in matching solutions to business needs and how Cisco architectures help them address this challenge
• Lesson 3: Channel Certifications and Specializations
  This lesson defines the Cisco resale channel programs and the benefits they have for partners

Module 2: Networking Basics
You will learn about basic networking terminology and use.

• Lesson 1: Introduction to Networking - This lesson defines the key technologies and components involved in networking

Module 3: Small BusinessYou will learn about identifying the needs of the small business customer and about the wide
range of Cisco Solutions designed to meet these needs.

• Lesson 1: Small Business Overview - This lesson defines the needs of the small business customer and how Cisco solutions help meet these needs

Module 4: Borderless Network Architecture
You will learn about Cisco's Borderless Network Architecture, which encompasses routing, switching, wireless and security technologies.

• Lesson 1: Introduction to Borderless Networking - This lesson defines Cisco's borderless networking architecture and Cisco routing and switching solutions
• Lesson 2: Security - This lesson defines Cisco's security solutions
• Lesson 3: Mobility - This lesson defines Cisco's mobility solutions

Module 5: Collaboration Architecture
You will learn about Cisco's Collaboration Architecture, which encompasses Unified
Communications and Telepresence technologies.

• Lesson 1: Introduction to Collaboration - This lesson defines Cisco's collaboration architecture and Cisco unified communications and telepresence solutions

Module 6: Virtualization Architecture
You will learn about Cisco's Virtualization Architecture, which encompasses Data Center technologies.

• Lesson 1: Introduction to Collaboration - This lesson defines Cisco's virtualization architecture and Cisco data center solutions
• Lesson 2: Solution Selling - This lesson defines Cisco tools and programs that are designed to help partners maximize their profitability

.