Creating a Successful Marketing Plan

Course

In Malvern

Price on request

Description

  • Type

    Course

  • Location

    Malvern

  • Start date

    Different dates available

Not Applicable What can I do next Take a look at other courses in the Solutions Professional Short Course series or perhaps consider studying an accredited professional qualification with our Higher Education Institute Let's Talk Start Date

Flexible Qualifications / Level

N/A Study Type

Part Time Location

Bespoke Cost

£145 Course Code

SOL12169

Facilities

Location

Start date

Malvern (Worcestershire)
See map
Spring Ln, WR14 1BY

Start date

Different dates availableEnrolment now open

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Reviews

Subjects

  • Marketing
  • Market

Course programme

Course overview Marketing takes time, money, and lots of preparation; a strong marketing plan will ensure that schedules are followed and reviewed and the marketing budgets are spent wisely and appropriately. A marketing plan includes everything from understanding your target market and your competitive position in that market, to how you intend to reach that market (your tactics) and how to differentiate yourself from your competition in order to make a sale. The workshop will help you understand the importance of each of the following topics and how to apply these techniques to your own marketing plan; market research, how to develop a marketing plan, the creation of a mission statement, identification of products and/or services, the market, competition, pricing, promotion mix, advertising, the advertising budget and schedule, location, sales forecasting, an action plan, and production Entry requirements None required

Additional information

Study Type Part Time

Creating a Successful Marketing Plan

Price on request