Define and Size Your Market

Short course

Online

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£ 10 VAT inc.

Description

  • Type

    Short course

  • Methodology

    Online

  • Start date

    Different dates available

"To determine the size of your potential market, tighten the focus until you have a clear and specific picture. By applying successive industry and market segment funnels, you can arrive at a target market which is both credible to investors and feasible for you to serve well. This course introduces the market funnel framework, a three-step process for defining your target audience and sizing segments in terms investors can use and you can apply to your financial plan.

You will learn:

When defining my target market, should I go big or think small?
How do I identify a market big enough to support my business?
What calculations do investors use to determine whether they’ll see a viable return on investment?
What resources can I use to define my industry and its segments?
What is my “sweet spot” target market, and how do I size it?
How can I assign a dollar amount to my target audience?"

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

CPD & IPHM Certified - MCQ Exam & Tutor Support

This course is suitable for all skill levels and backgrounds. Whether you want to advance your career prospects, learn a new skill, or broaden your educational horizons this course will help you to gain a solid understanding of the core competencies required to drive a successful career in your chosen industry.

"Academic
The course is open to students of all academic backgrounds aiming to enhance their skills.

Age
At Study Plex, we invite everyone to learn. This course is open to anyone aged 16 and over.

Eligibility
If you have a basic grasp of English, numeracy and ICT, you will be eligible to enrol."

"CPD and IPHM Accredited Certificate of Achievement
Grow your career by earning CPD and IPHM accredited certificate of achievement and add extra value to your CV. On successful completion of this course, you will be eligible to order your CPD and IPHM accredited certificate of achievement (dual certificate) to demonstrate your new skills. You can also share this certificate with prospective employers and your professional network. The CPD and IPHM accredited certificate of achievement (dual certificate) can be obtained in PDF format at the nominal fee of £12; there is an additional fee to get a printed copy certificate which is £39.

Endorsed Certificate from Quality Licence Scheme
On successful completion of the course assessment, you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. This will provide you with a competitive edge in your career add extra value to your CV. You can also share this certificate with prospective employers and your professional network which will help you to drive a successful career in your chosen industry. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £85."

Our customer support team will contact you within 48hrs.

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Reviews

This centre's achievements

2021

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 2 years

Subjects

  • Industry
  • Market

Course programme

" Introduction Market Sizing Explained The Market Funnel Framework The Market Funnel Framework Described Define Your Market How Broadly Should You Define Your Market Methods to Defining a Market Market Definition Walk-Through: Skincare How To Size Your Market TAM, SAM, and SOM How Investors View Your Business Sizing Your Market Walk-Through: Skincare Workshop Defining and Sizing Your Market in Action"

Define and Size Your Market

£ 10 VAT inc.