Digital Marketing Diploma Level 3 - CPD Certified & IAO Approved
Course
Online
The success of any business depends on the right marketing strategies
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Type
Course
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Level
Intermediate
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Methodology
Online
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Class hours
52h
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Duration
Flexible
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Start date
Different dates available
Digital Marketing is the umbrella term for the marketing of a product or services using digital technologies. Digital marketing is considered as one of the best ways of marketing. In this modern age, people use technologies more than anything such as the newspaper. In fact, they read newspapers and even saw the flyers on the internet. As a result, digital marketing is an important aspect of the business.
The key objective of digital marketing is to promote the products, brands or services through various forms of media. In the course, you will learn all the basic information about digital marketing. The course includes sales and marketing basics, how internet marketing works, what is affiliate marketing, how to find the competition, research and niches, article marketing strategies, proper methods of Search Engine Optimisation (SEO), etc. You will also learn the techniques of marketing through blogging, emails, etc. Finally, the course provides you with the information how to do marketing through social media like LinkedIn, Twiter, Facebook, etc.
Important information
Price for Emagister users:
Facilities
Location
Start date
Start date
About this course
There is no experience or previous qualifications required for enrolment on this course. It is available to all students of all academic backgrounds.
On receiving your request an academic officer from the course will call you to explain everything about the course, including how you can sign up, payment options and enrollment periods
Reviews
Subjects
- Internet
- Works
- Internet Marketing
- Marketing
- Sales
- Email Marketing
- Digital Marketing
- SEO
- Social Media
- Media
- Sales Training
- Affiliate marketing
- Sales and marketing
- Sales Marketing
Teachers and trainers (1)
Adams Academy
Instructor
Course programme
COURSE CURRICULUM
Module 01
- Sales and Marketing
- How Internet Marketing Works
- How To Make Money With Internet Marketing
- What is Affiliate Marketing
- Competition in Internet Marketing
- Researching in Internet Marketing
- Desperate Niches
- Profitable Niches
Module 02
- Clickbank
- What is Traffic?
- Traffic vs. Relevance
- Article Marketing
- Paid forms of Traffic – 1
- Paid forms of Traffic – 2
- Search Engine Optimization
- Search Engine Optimization 2
Module 03
- Best SEO Practice
- Blogs – WordPress
- Blogs – WordPress II
- Email Marketing I
- Email Marketing II
- Internet Marketing Strategy I
- Your own website vs free options online I
- Your own website vs free options online II
Module 04
- What Are Niche Website?
- The Role Of Visualization In Education
- Identify Your Best Platform Or Software
- Select A Web Host
- Collect Your Site
- Building A Content Rich Website
- Build Backlinks
- Use SEO, Multimedia And Social Sites
- Use Analytics
- Wrapping Up
Module 05
- Introduction
- Understanding the Value of Social Media Buzz and What It Can Do For Your Business
- Developing a Winning Social Media Marketing Plan
- Setup and Manage a Facebook Page That Works
- Tweet Your Way to Online Prominence
- Build Your Network with LinkedIn
- Captivate Your Audience with YouTube
- Conclusion
Module 06
- Introduction to Email Marketing
- Using Email Marketing Software
- Building Email Lists by Quantity
- Building Email Lists by Quality
- Crafting an Email
- Analyzing and Tracking Your Email Marketing Strategy
Module 07
- Introduction to Facebook
- Why You Should Care
- Setting up a Facebook Page
- How to Get More Likes for Your Facebook Page
- Facebook Advertising
- How Much Does Facebook Advertising Cost?
- Marketing on Facebook
- Create a Content Calendar
- Understanding Edge Rank & the Art of Engagement
- How Facebook Works
- Demo 1 – How Facebook Works
- Demo 2 – How Facebook Works
- Demo 3 – How Facebook Works
- Demo 4 – How Facebook Works
- Posts that Engage Your Fans
- Demo 1 – Posts that Engage Your Fans
- Demo 2 – Posts that Engage Your Fans
- Demo 3 – Posts that Engage Your Fans
- Demo 4 – Posts that Engage Your Fans
- Facebook Promotions
- Managing Your Facebook
Module 08
- TWITTER FOR BUSINESS
- TOP TWITTER TIPS
- TWITTER IS
- BUSINESS TERMS
- WHY USE TWITTER FOR MARKETING
- TWITTER MARKETING BASICS
- TWITTER METRICS
- YOUR BIO
- WHEN TO TWEET
- BUILDING YOUR COMMUNITY
- GENERATING LEADS
- REAL-TIME TWITTER MARKETING
- ENGAGEMENT
- TWETIQUETTE (TWEETING ETIQUETTE)
- What You Need to Start with Twitter
- Demo 1 – What You Need to Start with Twitter
- Demo 2 – What You Need to Start with Twitter
- Building Your Twitter Network
- How and When to Tweet
- Demo 1 – How and When to Tweet
Module 09
- What is Instagram?
- Instagram for Business
- Instagram & Community
Module 10
- Offerings from Google
- Demo 1 – Offerings from Google
- Demo 2 – Offerings from Google
- Demo 3 – Offerings from Google
- Using Google+
- Demo 1 – Using Google+
- Demo 2 – Using Google+
- Google Analytics
- Demo 1 – Google Analytics
- Demo 2 – Google Analytics
Digital Marketing Diploma Level 3 - CPD Certified & IAO Approved