Digital Marketing Fast Track (2-Day Classroom)
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Great course - ram packed with sustandable information. Practical, eye-opening and easy to understand. You should attend it!
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Highly beneficial and to the point. Dawn is knowledgable and enthusiastic.
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Brilliant course and Dawn is a very knowledgeable tutor. Well organized, around the attendants understandings and levels and Dawn also take the time to answer questions directly anytime. I would recommend it, thank you Dawn.
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Short course
In London and Manchester
Discover the digital world and its career paths!
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Type
Short course
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Level
Advanced
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Location
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Class hours
12h
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Duration
2 Days
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Start date
Different dates available
Do you want to start your career in the Digital Marketing? If the answer is yes, look no further. This course covers absolutely all things digital that would be required in any sales, marketing or business development role in today’s business world!
It is ideal for current digital marketers to take their knowledge to the next step and is ideal for those already involved in digital marketing in the commercial sense.
Click on our website emagister.co.uk in order to find all the information related to the course. We will inform you about the course without any obligation.
Facilities
Location
Start date
Start date
Start date
About this course
Opportunity to gain skills and knowledge to understand the fundamental planning concepts for an online organisation as well as key factors in implementation, measurement and evaluation of successful campaigns.
This course is designed for those wanting to work in marketing or marketing professionals who want to specialise knowledge & understanding of what digital marketing is & how it relates to the marketing industry & turn that knowledge into successful marketing strategies.
Reviews
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Great course - ram packed with sustandable information. Practical, eye-opening and easy to understand. You should attend it!
← | →
-
Highly beneficial and to the point. Dawn is knowledgable and enthusiastic.
← | →
-
Brilliant course and Dawn is a very knowledgeable tutor. Well organized, around the attendants understandings and levels and Dawn also take the time to answer questions directly anytime. I would recommend it, thank you Dawn.
← | →
Course rating
Recommended
Centre rating
David L.
Sylvie Cummings
Colin S.
Lamiaa
Colin S.
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Digital Marketing
- Marketing
- Sales
- Social Media
- Media
- Sales and marketing
- Sales Marketing
- Marketing Mix
- Marketing Campaign
- Marketing Strategy
Teachers and trainers (1)
Dawn McGruer
Head Tutor / Director
Dawn is a strategic digital & social media marketing trainer, practitioner, consultant, author and blogger who has over 16 years experience in the digital marketing arena. She is also the Director of Business Consort which was established in 2005 and has developed it into one of the world leading training organisations which is accredited by The Chartered Institute of Marketing. With over 2 million subscribers Dawn has become a key influencer in this area and provides Social Media and Digital Marketing Training Courses including the CAM Diploma in Digital Marketing.
Course programme
What will the course cover?
Day – 1
You will learn:
- Search Engine Optimisation (SEO)
- Pay Per Click (PPC)
- Email Marketing & Automation
- Sales lead generation funnels
- Blogging
- Content Marketing
- Viral marketing
- Online PR & Advertising
- Affiliate Marketing
- Social media Marketing
- Website Conversion Optimisation
- Internet Marketing Strategy
- It also looks at Digital Metrics & Google Analytics
- Digital Marketing Tools for efficient & effective online marketing
- Legislation, regulation and codes of practice and governance.
Day – 2
The second section of the course covers the practical implementation, management of what you have learnt on day 1 and is hosted as an interactive Creative workshop
You will learn:
- How to create engaging content such as video, photos, images, infographics, animated presentations yourself!
- Designing high impact social media profiles and pages
- Creating Ad campaigns
- Create landing pages that convert to leads
- Writing search engine optimised content for the web
- Writing blogs that drive traffic and interaction
- Design effective email campaigns and templates
- What the perfect anatomy of a homepage looks like
- Design tactics for website conversion optimisation
- How to perform and record results of your digital marketing audit (including competitor analysis)
- How to create a digital & social media strategy using our planning template
- How to record metrics aligned to your own business goals using our template
- Using digital marketing campaign results to improve lead generation and conversion going forward
- Case studies and proven strategies to inspire!
This fast track and extremely intensive course is the perfect platform to go onto attain the most in demand qualification by employers which is the CIM Digital Diploma in Professional Marketing accredited by The Chartered Institute of Marketing as it covers 70% of the diploma syllabus across the 2-days.
Digital Marketing Fast Track (2-Day Classroom)