Digital Upskill into Employment or Business

BUILD A SUCCESSFUL WEBSITE
Build a website using the Shopify ‘web builder’ platform
Customise Shopify themes for your site
Upload images and video to your site

DIGITAL MARKETING

Canva

Design banners for social media platforms (Instagram, Facebook & Twitter)
Explore branding techniques for your business from colour palettes, fonts & typography
Mailchimp

Design your email campaign newsletter
Build your email list and import contacts


Google MyBusiness

List your business on Google and demonstrate how to attract customers
Learn to identify trends within your niche and elevate your business

Install Shopify Apps to enhance the functionality of your website
Apply Social Media applications to your site

COMPUTER BASICS (LEVEL 1)

Get set up on a computer
Perform basic tasks of Microsoft Windows PC
Demonstrate correct names of computer components
Work with applications & file management on a PC
How to access / use the internet
Where to search your questions online
Create an email account and address




COMPUTER BASICS (LEVEL 2)

Set up Email & Outlook Online
Demonstrate working knowledge of Microsoft Word, Excel & One Note
Store, organise & share files in One Drive
Enhance teamwork using modern apps like Teams
Access your Microsoft 365 / Office 365 digital workplace from anywhere on any device

Eligibility Criteria
Participants Must:
· Live in the Dorset area
· Have the right to live and work in the UK
· Be 16+
· Be Economically Inactive or Unemployed
· Not have taken part in an ESFA-funded project covering the same activities or courses before

Participants will be asked to produce Eligibility Evidence:
1. Right to live and work in the UK
2. Proof of address
3. Employment status

Once we have confirmed your eligibility we will book you in for your enrolment day and time.
Enrolment Days
Thursday 3rd February (9.30am - 12.30pm)
Friday 4th February (2pm - 5pm)
Monday 7th February (2pm - 5pm)

Digital upskilling is the key, and it is about anticipating the right skills for your future. You will be provided with new skills and knowledge pertaining to specific areas of digital work & business to strengthen employability meeting the needs of employers, educators or to start your own business.

Workshop Delivery:
Monday to Friday (you will be given a copy of your workshop dates and times), delivered by our experienced professional tutor. Practical IT computer-based, with the method focusing on participatory, hands-on learning; small-group (up to 8 participants) activity problem solving and discussions.

During your practical workshop you will learn and develop technological skills which will enhance your personal and professional skills, knowledge values and attitudes providing more options when it comes to your career.

You will use creative hands-on digital tools exploring digital tools and techniques, in a collaborative and exploratory environment, covering crucial aspects of digital skill development.

You will be introduced to specific digital skills, explained, demonstrated, and then have the chance to practice the techniques and skills that are under discussion.