Effective Blogging

Course

In London

£ 405 + VAT

Description

  • Type

    Workshop

  • Location

    London

  • Duration

    1 Day

A blog is a frequently updated website with the latest content posted to the top of the site in reverse date order. It started as a simple way of updating personal home pages but now the wider benefits are recognised worldwide. Discover how blogs can attract traffic to your client's or your site. Suitable for: Any organisation that wants to attract a regular audience to its website.

Facilities

Location

Start date

London
See map
The Pma Centre For Media Excellence, 7a Bayham Street, Mornington Crescent,, NW1 0EY

Start date

On request

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Reviews

Course programme

For any organisation or individual who want to engage with a wider audience to improve their content marketing.


What to put in your blog to keep it topical.
The roles of personal insights and business news and views. How blogs attract traffic to your client's or your site. Includes:


- Assessing which blog software is right for your site
- Installation and set-up
- Designing your blog and using templates
- Deciding on your content and what to blog about
- Getting into a publishing cycle
- Assessing blog traffic
- Advanced blog techniques – when to include video and podcasts
- Blogging live events
- Using Twitter and other social media
- Turning whole websites into blogs


Not for: The internet-shy!

Effective Blogging

£ 405 + VAT