Email Marketing

Training

In Liverpool

£ 500 + VAT

Description

  • Type

    Training

  • Level

    Beginner

  • Location

    Liverpool

  • Duration

    1 Day

  • Start date

    Different dates available

Describe permission based email marketing and its benefits. Describe what unsolicited email (SPAM) is. Understand legislative and good practice issues. Use the 8 steps to plan email marketing campaigns. Plan the data sources and permission collection tactics you will use. Leverage proactive and reactive email tools and techniques. Run email newsletter campaigns. Evaluate email marketing campaigns. Suitable for: This course is aimed at individuals looking to use email as an effective marketing tool and is particularly valuable to those who will be responsible for implementing, managing and evaluating email marketing campaigns.

Facilities

Location

Start date

Liverpool (Merseyside)
See map
4th Floor, New Barratt House, 47 North John Street, L2 6SG

Start date

Different dates availableEnrolment now open

About this course

Delegates should:
Have a basic familiarity with the Internet and the web
Be competent users of email client software such as Microsoft Outlook or Microsoft Outlook Express

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Subjects

  • Email Marketing
  • Legislation
  • Analytics

Teachers and trainers (1)

Ian Cockayne

Ian Cockayne

Trainer

Course programme

Correctly managed email marketing campaigns allow organisations to send marketing messages quickly and effectively to customers and cultivate long-term customer relationships. However, for the uninitiated, email marketing can be a minefield, so it is important to understand key issues such as legislation, best practice and technical limitations so that campaigns are effective and stay within the law. This course demonstrates the different ways email can be leveraged to maximise business benefit and how to manage and evaluate email campaigns.

Additional information

Connect Training is the training arm of Connect Internet Solutions Ltd. which specialises in web development and building content managed sites for public and private sector clients.

Email Marketing

£ 500 + VAT