English with Business Studies BA (Hons)
Our English with Business Studies BA (Hons) degree has been specifically designed for those who are passionate about language and literature, and also wish to learn the theory behind setting up and running a business. Needless to say, our English with Business Studies degree is a great opportunity if you are interested in setting up and running your own company in the creative industries.
For the English part of your degree you will have the opportunity to study modules in language, poetry, literary theory, creative writing, and literature from the Renaissance period to the 21st century. Our tutors are recognised for their expertise in areas such as contemporary texts and theory, culture and communication, creative writing, and literature from the 16th century to the present day. Their knowledge of subject areas and enthusiasm for their research and teaching makes this a vibrant and supportive place for you to study in, and to learn transferable skills for your future employment.
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- Marketing Mix
- Financial Training
- Communication Training
- Creative Writing
- Business Studies
- IT Law
What you'll study
Excited to learn more? For a taster of what you can expect to study on our English with Business Studies BA (Hons) degree, take a sneak preview of some of the modules you may have the opportunity to study below. You will need to study 120 credits each year, 60 credits in each semester.
The information below reflects the currently intended course structure and module details. Updates may be made on an annual basis and revised details will be published through Programme Specifications ahead of each academic year. Please see Terms and Conditions of Study for more information.
- Year 1
- Year 2
- Final year
Our combination of compulsory and optional modules will introduce you to all aspects of the course and provide you with the skills you need for the rest of your degree. In English, you will take courses exploring a range of literary genres, language studies, literary theory and criticism.
The texts you will study are from the Renaissance period to the twenty-first century, and you will read many different forms of literature, learn key theoretical approaches to the material, and develop your skills in close reading, oral communication and essay-writing. In Business Studies, you will be introduced to key areas of business, including commercial law, structure and organization, and management of resources.
In the first year, you will choose one optional module.
Introduction to Management Core
Introduction to Management
The aim of this module is to provide students with a understanding of the ways that management occurs in different organisational contexts.
Narrative Forms and Fiction Core
Narrative Forms and Fiction
Narrative forms and fiction allows you to explore the concept of narrative over a range of genres and time periods, including the study of film as well as short stories, memoir and fiction. Find out how narrative works and, if you wish, try your hand at creating your own stories, screenplays and even graphic novels
Organisational Behaviour Core
This module aims to prepare students with a sound foundation of behavioural and organisational concepts and to develop a sensitive awareness and clear understanding of how people work individually, in groups and within organisations.
Exploring Language and Linguistics: Introduction to Language Optional
Exploring Language and Linguistics: Introduction to Language
The aim of this module is to develop students' interest in the study of language as a behaviour and to introduce them to the basic notions of structure and variation within the English language.
Analysing Poetry, Metre Form and Meaning: Introduction to Poetry Optional
Analysing Poetry, Metre Form and Meaning: Introduction to Poetry
Students will be equipped with the skills of analysis and response necessary to read verse critically and to find it intellectually stimulating.
Literary and Critical Theories Core
Literary and Critical Theories
The module introduces significant classic and contemporary theoretical approaches and key concepts used in the study of literature today, from which you’ll draw throughout your English degree. Explore themes such as Gender and Sexuality, Fantasy and Dreams, and Power and Protest - and apply them to your own interpretations of literary texts.
Management of Human Resources Core
Management of Human Resources
The aims of this module are to examine critically the role of the Human Resource Management (HRM) function within the contemporary organisation and to develop a clear understanding of how the HRM function maintains an equitable relationship between employer and employee.
Principles of Law Core
Principles of Law
This module aims to introduce basic legal concepts relevant to commercial activity and to explain their relevance as a parameter of business decision-making. It also explains how legal principles are created by case law and statute and illustrate their relevance to all aspects of business activity.
Writing in History Core
Writing in History
This module will provide you with an outline of English literary history from the late medieval period to the early 20th century. You will discover how various ‘timeless’ literary texts reflect the historical context which produced them, often in surprising and complex ways, while also gaining an overview of the dominant movements and periods of English literature.
Our modules in English allow you to develop your understanding of the literature of different historical periods and to study a range of well-known and less familiar writings that will extend your knowledge and confidence in the subject. In Business Studies the modules you will study concentrate on finance, marketing, and contemporary commercial environments. In both English and Business studies, you can choose stimulating optional modules that allow you to pursue areas of particular interest.
In the second year, you will take 70 credits of core modules and choose 50 credits of optional modules.
Accounting for Business Core
Accounting for Business
This module aims to introduce the preparation and interpretation of financial reports, to develop students’ analytical and written presentational skills and to show the relationship between business context and financial reporting.
Principles of Marketing Core
Principles of Marketing
This module introduces students to the principles of marketing and the role of marketing management, in and the impact of internet marketing in a variety of organisational settings (Retail, industrial, service and non-profit orientated).
Renaissance Writings (pre-1800) Core
Renaissance Writings (pre-1800)
A fascinating insight into the literary forms and texts of the Renaissance. As well as a range of texts from the Elizabethan period to the Civil War, you’ll look at historical and cultural contexts, in order to understand what these writers are doing in this period of transformation - including the controversy and power of their writing.
Victorian Literature (post-1800) Core
Victorian Literature (post-1800)
On this module you will examine in detail some of the important novels and poems of the Victorian period. We will consider these works in relation to the social and cultural contexts of the nineteenth century, including class, gender, sexuality, religion and science.
Chivalry from Chaucer to Shakespeare Optional
Chivalry from Chaucer to Shakespeare
Discover and explore the codes of chivalry represented in the behaviour of knights in love, justice, and war from the medieval to the early modern period. Authors studied typically include Geoffrey Chaucer, Thomas Malory, Edmund Spenser, and William Shakespeare.
From Fan Fiction to YouTube: Navigating the Digital Literary Sphere Optional
From Fan Fiction to YouTube: Navigating the Digital Literary Sphere
This module surveys the structures of literary culture and shows how they have been transformed by online media and behaviour. It will enable you to engage in the digital literary sphere through the creation of blogs, vlogs, online book reviews, and fan fiction.
Introduction to Linguistics Optional
Introduction to Linguistics
How can we use language to describe and explain the structure and functions of language? Learn how to analyse written texts, film and television by examining the theories of language and applying them to contemporary examples.
Nineteenth Century American Literature and Culture Optional
Nineteenth Century American Literature and Culture
In this period, the United States developed in terms of culture, economy, population - and ambition. This module will examine how writers of poetry, fiction and theatre depicted the events of this century, including the American Civil War, poverty and gender roles. If you want to understand the United States today, start here.
The Weird Tale Optional
The Weird Tale
The module aims to explore the development of the Weird Tale in Britain and the US from the late nineteenth century onwards, attempting to define the form, to examine its history, and to engage critically with its preoccupations.
Eighteenth-Century Literature (pre-1800) Core
Eighteenth-Century Literature (pre-1800)
This module will introduce you to a range of texts from the period 1700-1830. We will discuss them within their original cultural and historical contexts, including revolution, Romanticism and the Gothic.
Modernisms (post-1800) Core
This module is an introduction to the diversity of literary movements, ideas, and concepts grouped under the term 'Modernism'. You will study a range of texts, both fiction and poetry, produced in the early twentieth century when a number of writers broke with tradition and sought new ways of depicting the rapidly changing world around them.
The Marketing Mix Core
The Marketing Mix
The Marketing Mix – Year 2 module Listed in English with Business Studies and Drama with Business Studies
This module aims to examine the nature of the marketing mix and the contribution of each of the marketing mix elements to an effective marketing strategy.
Accounting for Managers Optional
Accounting for Managers
The aims of this module are: to introduce students to a range of technical and analytical skills; to illustrate the application of analysis in a business context; to evaluate the use of accounting and financial management in planning, decision making and control.
African American Culture Optional
African American Culture
On this module you will explore the complex formal and political questions raised by African American cultural expression produced between 1845 and the present. We will study a wide range of forms and media - literary, cinematic and musical - situating these in their shifting historical contexts, from the nineteenth-century American South to the contemporary Black Lives Matter movement.
America at War Optional
America at War
America has been involved in major military conflicts in the twentieth- and twenty-first centuries: World War 1, World War II, the Korean Conflict, the Vietnam War, and the Iraq War. This module addresses war writing including the novel, poetry, drama, film, music, photo-journalism, and non-fiction. It enables you to develop critical awareness of the myriad ways in which writers and film-makers have responded to and imagined warfare.
Arts Management Optional
This module covers a range of issues related to arts management including: the economic and political landscape for the arts and creative industries, careers in arts management, funding for the arts, establishing and running an arts-based organisation, arts programming, curating, audience and customer development, finance and fundraising, marketing, time management and project management.
Company Finance Optional
This module examines the background to the financing of companies; the methods used to raise finance; and the implications of using different sources in an international context.
Creative Dissent: Protest, Activism and Art Optional
Creative Dissent: Protest, Activism and Art
This module identifies and addresses the central concepts, terminologies and debates concerning the relationship between art, activism and politics within society through a series of 20th-century and contemporary case studies. Be part of an online blogging community, work collaboratively and develop a reflexive approach to establishing your own perspective on socially engaged and activist forms of cultural practice.
Fashion Theory Optional
This module will introduce and critically examine some of the main theories of fashion. It will identify and survey modernist and post-modernist theories of the nature of fashion as well as of the production, meaning and consumption of fashion.
From Print to Digital: Publishing Revolutions Optional
From Print to Digital: Publishing Revolutions
English with Business Studies BA (Hons)