Facebook Advertising Training Course

Love Social Media

Course

In London

£ 501-1000

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Description

  • Type

    Course

  • Level

    Intermediate

  • Methodology

    Inhouse

  • Location

    London

  • Duration

    Flexible

  • Start date

    Different dates available

With over 2 Billion active users on Facebook, Facebook ads are a great way to generate leads and ultimately grow your business online.

To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. On this hands-on Facebook Advertising Training Course, we will go through what you need to know when getting started with Facebook Ads to give you the best chance of success. We will cover proven strategies that you can apply to your business, regardless of what industry you are in.

There are a number of elements which contribute to success with Facebook ads. So, we will show you how to utilise Facebook’s superior targeting features, how to set up the appropriate tracking and best practice for success.

This short Facebook Ads Course will provide a step-by-step guide to setting up a great campaign and then reviewing and optimising your account to achieve the best results for your business.

Whether you are considering using Facebook ads for the first time, or are already running ads, this course will give you insights into best practices, great tools and how to understand the data to determine if your advertising is working and what could be improved.

Facilities

Location

Start date

London
See map
39 York Road,, SE1 7NQ

Start date

Different dates availableEnrolment now open

About this course

The many different ways you can use Facebook ads in your business – regardless of what industry
how to set up the correct tracking so you know what is working and what is not. This avoids continually wasting ad spend
the different types of Facebook ads you can run and the benefits of each of the different placements
the different types of ad copy you can use

Suitable for marketers and business owners who would like to generate leads using Facebook ads. No prior experience or knowledge is required, but you need to have a Facebook page to actively participate in class.

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Subjects

  • Best Practice
  • Advertising
  • Industry
  • Remarketing
  • Analytics
  • Conversion Tracking
  • Custom audiences
  • Optimisation
  • Professional
  • Development
  • Facebook Advertising

Course programme

This course covers the following topics:

  • the Facebook Pixel – what is it and why is it so important for businesses
  • remarketing in the context of Facebook ads
  • discuss proven Facebook ad strategies that you can apply to your own business
  • how to perform thorough audience research to target your ideal customer
  • understand Facebook Analytics so you can apply that data to your Facebook ad campaigns
  • discuss different lead magnets that can be applied to Facebook ad campaigns to generate leads
  • Facebook ad campaign set up – we walk through how to install a Facebook pixel, how to set up conversion tracking and custom audiences
  • discuss what Lookalike Audiences are and how you can use them in your campaigns
  • Facebook ad campaign implementation – we walk through how to create a campaign
  • understanding ad copy best practice and how to apply it to ads
  • where to find images to use in ads
  • ongoing optimisation of campaigns in order to reduce your cost per lead.

See related categories

Facebook Advertising Training Course

£ 501-1000

The best Internet Marketing courses

See all

See all