Fashion communication with business studies ba(hons)

Year 1

• Study Skills in the Creative Industries

  This module is an introduction to study skills in HE practice-based courses at undergraduate level. You will be introduced to fashion communication through object and image analysis and to skills ranging from research to presentation.

• Introduction to Fashion Photography and Styling

  This module introduces you to fashion styling and photography through the exploration of subcultures and tribes. The module will equip you to experiment and test ideas in fashion photography and fashion styling.

  By looking at key stylists and photographers from recent history you will explore issues in identity, political and social change.

  You will be introduced to the photographic studios, the camera and to key principles of styling, to the roles of the fashion photographer and the fashion stylist.

• Introduction to Fashion Illustration and Imaging

  This module introduces you to fashion illustration and imaging, and visual research and processes from the hand-drawn sketch to the digital image.

  It equips you to experiment and test ideas in fashion drawing, visual research and processes and explores fashion and identity through outputs such as magazines, fanzines and interactive imaging.

• Introduction to Visual Promotion

  This module introduces you to the subject of visual promotion through the exploration of social and cultural capital. You will be introduced to the value of fashion trends, fashion forecasting and its influences on fashion brands.

  The module explores the impact of new and emergent technologies and their impact upon visual promotion and how these can be utilised as fashion communicators. Lectures on fashion trends and forecasting, emergent technologies, workshops, tutorials and learning to promote your ideas.

• Market Research and Business in the Creative Industries

  This module introduces you to and equips you with a range of transferable skills, qualities and attitudes that will prepare you forprofessional career paths in the creative industries. Through investigation and critical reflection, you will have the opportunity to develop your knowledge and appreciation of the scale and scope of the creative industries and begin to locate yourself, your interests and your practice within a vocational context.

• Design and Culture Under Scrutiny

  This module will provide you with an introduction to a broad range of current key debates relevant to the analysis of the past and present in fashion, textiles, and fashion communication. Through lectures, seminars and exhibition visits, you will be introduced to, and engage with, critical ideas and academic approaches relevant to your field of study.

  The module is designed to support studio work through the development of critical thinking and formal written skills.

Making sure that what you learn with us is relevant, up to date and what employers are looking for is our priority, so courses are reviewed and enhanced on an ongoing basis. When you have applied to us, you’ll be told about any new developments through our applicant portal.