Fashion Marketing and Journalism (including foundation year) - BA (Hons)

Bachelor's degree

In London

Price on request

Description

  • Type

    Bachelor's degree

  • Location

    London

  • Duration

    4 Years

Fashion marketing and journalism is a unique but very complementary combination to fields of study. With a joint honours degree, you’ll stand out in the competitive job market in the fashion industry.

This bachelor’s degree including a foundation year is an alternative route into a fashion degree, ideal if you don’t meet the necessary requirements to enter the three-year course. The foundation year (Year 0) will improve your academic skills and confidence, which are necessary for successful undergraduate level study.

Facilities

Location

Start date

London
See map
31 Jewry Street, EC3N 2EY

Start date

On request

About this course

Our Fashion Marketing and Journalism (including foundation year) BA (Hons) will give you an in-depth understanding of the fashion industry. Through your lectures, research and coursework you’ll learn how to analyse fashion brands and examine their target audience and market position. You’ll also practise journalistic techniques and learn how to pitch your fashion stories to journalists and media outlets.

This bachelor’s degree will allow you to pursue a wide range of careers within the fashion industry. The world of fashion will be your oyster, as you’ll be able to choose to work in a number of fashion settings including magazines, marketing and PR agencies, arts institutions, fashion labels and much more.

In addition to the University's standard entry requirements, you should have:

at least one A level (or a minimum of 32 UCAS points from an equivalent Level 3 qualification, eg BTEC Subsidiary/National/BTEC Extended Diploma)
English Language at grade C/4 or above (or equivalent, eg Functional Skills at Level 2), if you meet UCAS points criteria but obtained a grade D/3 in English and/or Maths at GCSE you may be offered a University test in these areas

Accreditation of Prior Learning
Any university-level qualifications or relevant experience you gain prior to starting university could count towards your course at London Met. Find out more about applying for Accreditation of Prior Learning (APL).

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Subjects

  • Marketing
  • Fashion Marketing
  • Project
  • Media
  • Introduction
  • Film
  • TV
  • Broadcast Media
  • Digital Media
  • Journalism
  • Writing
  • Communications

Course programme

Modular structure

The modules listed below are for the academic year 2020/21 and represent the course modules at this time. Modules and module details (including, but not limited to, location and time) are subject to change over time.

Year 0 modules include:
  • Introduction : Film, TV and Broadcast Media (core, 30 credits)
  • Introduction: Digital Media (core, 30 credits)
  • Introduction: Journalism and Writing for Media (core, 30 credits)
  • Introduction: Media and Communications (core, 30 credits)
Year 1 modules include:
  • Fashion History and Concepts (core, 30 credits)
  • Journalism: History and Ideas (core, 30 credits)
  • Practical Journalism (core, 30 credits)
  • Practice of Marketing (core, 15 credits)
  • Principles of Marketing (core, 15 credits)
Year 2 modules include:
  • Fashion Branding and Journalism (core, 30 credits)
  • Media Law and Ethics; Public Administration (core, 30 credits)
  • Newsroom Production (core, 30 credits)
  • Journalism Work Placement (alternative core, 15 credits)
  • Learning through Work (alternative core, 15 credits)
  • Beauty Through the Ages: A Critical History of Beauty (option, 15 credits)
  • Online Fashion Retailing (option, 15 credits)
  • Styling and Journalism (option, 15 credits)
  • The Regulation of Business Creations (option, 15 credits)
Year 3 modules include:
  • Advanced Newsroom Production (core, 30 credits)
  • Creating Packages (core, 30 credits)
  • Fashion Journalism Project (alternative core, 30 credits)
  • Journalism Project (alternative core, 30 credits)
  • The Fashion Project (alternative core, 30 credits)
  • Arts Journalism (option, 15 credits)
  • Fashion Writing and Reporting (option, 15 credits)
  • Global Issues in Fashion Marketing (option, 30 credits)
Assessment

We will use a variety of methods to assess your performance, including essays, exams, reports and portfolio work

Additional information

UCAS code - NP6M

Fashion Marketing and Journalism (including foundation year) - BA (Hons)

Price on request