GOOGLE ANALYTICS (GA) TRAINING

Google Analytics is one of the most used tools for analysing website traffic data today. In terms of recruitment Google analytics is a requirement for many job positions, such as those in digital marketing. Whether you are looking to manage your own website, or a large commercial website, understanding how to use this tool can be a huge advantage.
It is used on approximately 85% to 90% of all web-related businesses. Business managers and employees need to have real time data to evaluate the performance of key metrics within their websites and Google Analytics provides an intuitive interface with granular performance data.
Without Google Analytics marketing and operations related to company websites would be pure guess work. With the use of this software companies can grow and formulate strategies for marketing, operations and sales.

This course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioural data, audience conversion and will have an extremely well-rounded knowledge base with this software.

Remember, being proficient in Google Analytics will easily set you apart in the job market.

In order to earn your certification, you’ll sit an online exam. We provide interactive quizzes after each module to ensure you're fully prepared for the real thing. Once you've passed with at least 80%, you'll be awarded the certificate.