Graduate Certificate in Marketing
Postgraduate
Online
Description
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Type
Postgraduate
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Methodology
Online
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Start date
March
Does the innovative person in you want to change the way that organisations do business or not-for-profits meet their mission? Then the Graduate Certificate in Marketing from Charles Sturt University is for you.
This course is designed to help you take the next step in your career with confidence.
This course is part of an articulated program of study. Articulated programs allow you to build on your study to achieve the right level of qualification for you.
Master of Marketing
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2021
course information
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About this course
Subjects
For each 8 point subject you are enrolled in, you should expect to spend 10 to 12 hours per week working on assignments and assigned readings, tutorial assistance, individual or group research/study, forum activity, workplace learning, and attending lectures, residential schools, or examinations.
If you are studying four subjects per session, this is equivalent to a full-time job. The workload for some subjects may vary as a result of approved course design.
Full subject list
Graduation requirements
As a Charles Sturt University student, throughout your course you have a responsibility to continue to develop skills in English language, literacy and numeracy as appropriate to your discipline. This ongoing development will enable you to effectively participate in your course and graduate prepared to enter the workforce.
Master of Marketing
To graduate students must satisfactorily complete 96 points.
Graduate Diploma of Marketing [Exit Point Only]
To graduate students must satisfactorily complete 64 points.
Graduate Certificate in Marketing
To graduate students must satisfactorily complete 32 points.Full subject list
Graduate Certificate in Marketing
Core subjects
MKT501 Marketing Management
MKT510 Customer Behaviour
Restricted Electives
Plus two from
MKT513 Social Marketing
MKT520 Managing Product and Service Innovation
MKT525 Digital & Social Media Marketing
MKT550 Global Marketing
MKT561 Services Marketing
MKT570 Integrated Marketing Communications
Master of Marketing
Core subjects
MKT501 Marketing Management
MKT510 Customer Behaviour
MKT540 Marketing Strategy [capstone]
MKT563 Big Data and Marketing Analytics
MKT570 Integrated Marketing Communications
Restricted Electives
Plus four from
MKT513 Social Marketing
MKT520 Managing Product and Service Innovation
MKT525 Digital & Social Media Marketing
MKT550 Global Marketing
MKT561 Services Marketing
Unrestricted Electives ial Media...
There are minimum Academic and English Language requirements for admission to Charles Sturt University courses. These requirements ensure that our students have the best chance for success. Minimum requirements can vary from country to country, so please take some time to review our entry requirements before starting your application. If you cannot find the requirements for your country please contact us.
Please note: in line with our admissions policy, if you intend to study in Australia on a student visa you must be at least 18 years old by the course start date.
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Subjects
- University
- Marketing
Course programme
Career opportunities Your Graduate Certificate in Marketing will provide exciting opportunities across any number of industries. Around 87 per cent of Charles Sturt University graduates are employed within four months of graduation. You could work in consumer-related marketing, global marketing, integrated marketing communication, digital marketing, B2B marketing and services marketing. You could also continue to build your expertise by studying our Master of Marketing.
Graduate Certificate in Marketing