Graphic Design BTEC Pearson Level 3 Award
BTEC
In Twickenham
Description
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Type
BTEC
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Location
Twickenham
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Start date
Different dates available
This practical one-term course leads to a L3 BTEC Award in Graphic Design and is invaluable for those aiming to work in visual communication, creative design, editorial or media-related fields, or who need to build a portfolio of work for progression to Higher Education in Media Production or Art & Design. The course aims to develop your knowledge of type, layout, image manipulation and desktop publishing techniques for print, and each term covers a different unit and has a different focus, as follows: The relation between Words & Images (autumn term). Typefaces & Letterforms (spring term) Typography & Layout Design (summer term)
Facilities
Location
Start date
Start date
Reviews
Subjects
- IT
- Design
- Layout
- Image
- Typography
- Communication Training
- Media
- Production
Course programme
The course aims to develop the skills, knowledge and understanding needed to design effective and creative page layout solutions using typography, page layout conventions and DTP software applications.
Unit 1: Words & Images
Topics covered in the autumn term course include:
• Exploration of the visual relation between graphic elements: combining word and image, principles of good layout/design, use of colour, texture, perspective etc.
• Exploration of abstract and literal design solutions
• Exploration of the design work of others (ie in galleries, exhibitions as well as TV, advertising, the internet etc)
• Words and images – how they communicate a message
• Suitability for purpose
• Type and letterforms: the power of typography in communication
- Typographic conventions and terminology
- Fonts: style, size, weight, suitability for purpose
- Legibility
• Text Editing
Unit 2: Type & Letterforms
Topics covered in the spring term course include:
• Exploration of the historical and contemporary developments of typefaces and letterforms
• Exploration how typefaces and letterforms communicate a message: the power of typography in communication
- Fonts: style, size, weight, suitability for purpose
- Legibility
• Exploration of the typographic design work of others (ie in galleries, exhibitions as well as TV, advertising, the internet etc)
• Typographic conventions and terminology
Unit 3: Typography & Layout Design
Topics covered in the summer term course include:
• Exploration of the visual relation between graphic elements: combining word and image, principles of good layout/design, use of colour, texture, perspective etc.
• Creating long documents, eg magazines, brochures - planning and organising your work to maximise effective production
• Suitability for purpose
• Type and letterforms: the power of typography in communication
- Typographic conventions and terminology
- Fonts: style, size, weight, suitability for purpose
- Legibility
• Text editing
All courses cover the development and presentation of creative ideas in response to a brief. You will evaluate your own and others' work in terms of aesthetic values, innovative values, suitability for purpose and perceived audience.
This is a project-led course in which you will learn through practical demonstration, formal instruction and individual tuition, but primarily by working towards your individual design solution to a given brief.
Graphic Design BTEC Pearson Level 3 Award