International Market Development

London Business Training & Consulting

Course

In Hammersmith

£ 545 VAT inc.

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Description

  • Type

    Course

  • Level

    Intermediate

  • Location

    Hammersmith

  • Duration

    1 Day

Target audience
Chief Communications Officers
Marketing and communications directors, managers, executives and staff.

Facilities

Location

Start date

Hammersmith (London)
See map
W6 0NB

Start date

On request

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Reviews

This centre's achievements

2018

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 5 years

Subjects

  • Market
  • Communications
  • Marketing
  • International Marketing
  • International
  • Market Development
  • Growth strategy
  • Competitive Strategy
  • Market Selection
  • Environment

Course programme

International Market Development
  • International market development: a growth strategy
  • International competitive strategy
  • International market selection
  • International marketing environment
  • Market entry selection criteria
Learning outcomes

Upon completion of this course, you will be able to understand:

  • International market development as a market growth strategy.
  • Different forms of international marketing strategy.
  • Key drivers for international market development.
  • Criteria used to identify and select international markets.
  • How environmental factors influence the choice of international marketing strategy decisions.
  • Various international market entry methods.

See related categories

International Market Development

£ 545 VAT inc.

The best International Trade courses

See all

See all