International Marketing and Finance MSc

Master

In Dundee

£ 6,950 VAT inc.

Description

  • Type

    Master

  • Location

    Dundee (Scotland)

  • Duration

    12 Months

  • Start date

    Different dates available

The MSc International Marketing degree is one of our conversion degrees. As well as welcoming students from business backgrounds, our conversion degrees are also open to students who have not studied business as part of their undergraduate degree.

Marketing as a business discipline has changed significantly over the last decade, primarily due to the ever developing range of social media channels available, to target, communicate and engage with international customers. Despite this constant change, the basic founding principles of marketing remain the same and are as important as ever. Focussing on the customer. Understanding, responding and adapting to their needs, influencing their buying behaviour, their wants and desires. We have designed these degrees to focus on the underlying principles of marketing as well as covering up-to-date marketing channels, tools and strategies which you will use as a professional marketer.

Facilities

Location

Start date

Dundee (Dundee City)
See map
Fulton Building, DD1 4HN

Start date

Different dates availableEnrolment now open

About this course

At the University of Dundee our master's courses prepare you for a successful career, wherever in the world you plan to work. We are confident that we have created a range of Marketing degrees that will suit your needs, regardless of which area you wish to specialise in.

A career in marketing is about being adaptable, forward thinking and creative. It's also important to have a strong understanding of business.

Generally a good (at least a second class Honours degree or equivalent) first degree in any subject which has enabled the applicant to develop analytical and quantitative skills. If you are concerned that your qualifications do not meet our normal expectation you may apply, but you should include a short personal statement concerning your general interest in your own education, work experience and prior relevant learning. Places are limited and early application is advised even for well-qualified candidates.

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Reviews

This centre's achievements

2019

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 13 years

Subjects

  • Decision Making
  • Operations Management
  • Strategic Management
  • Leadership
  • IT Project Management
  • Design
  • Marketing
  • International Marketing
  • Marketing Management
  • Brand Management
  • Branding
  • International
  • Finance
  • Project
  • Social Media
  • Project Management
  • Media
  • Marketing Research

Course programme

Modules

MSc International Marketing

Core Modules
  • BU51015 -Principles of Marketing as Creative Practice
  • BU51017 - Customer Experience Design
  • BU52008 - Marketing Management and Strategy
  • BU52025 - Brand Media and Digital Marketing
Optional Modules - choose 4
  • BU51006 - Performance Measurement and Reporting
  • BU51008 - Operations Management and Change
  • BU51024 - Managing People and Organisations
  • BU51025 - Search Marketing
  • BU51026 - Place Branding for Cities, Regions and Nations
  • BU52003 - Leadership and Decision Making
  • BU52031 - Strategic Management and Organisational Analysis
  • BU52032 - Project Management Processes in the Natural Resources Sector
  • BU52038 - Applied Marketing Research and Insight
  • BU52039 - Brand Management and Strategy
MSc International Marketing and Branding

Core Modules
  • BU51015 -Principles of Marketing as Creative Practice
  • BU51017 - Customer Experience Design
  • BU51025 - Search Marketing
  • BU51026 - Place Branding for Cities, Regions and Nations
  • BU52008 - Marketing Management and Strategy
  • BU52025 - Brand Media and Digital Marketing
  • BU52037 - International Marketing Project
  • BU52038 - Applied Marketing Research and Insight
  • BU52039 - Brand Management and Strategy
MSc Digital and Social Media Marketing

Core Modules
  • BU51015 -Principles of Marketing as Creative Practice
  • BU51017 - Customer Experience Design
  • BU51025 - Search Marketing
  • BU52008 - Marketing Management and Strategy
  • BU52025 - Brand Media and Digital Marketing
  • BU52037 - International Marketing Project
  • BU52038 - Applied Marketing Research and Insight
Optional Modules - choose 2
  • BU51006 - Performance Measurement and Reporting
  • BU51008 - Operations Management and Change
  • BU51024 - Managing People and Organisations
  • BU51026 - Place Branding for Cities, Regions and Nations
  • BU52003 - Leadership and Decision Making
  • BU52031 - Strategic Management and Organisational Analysis
  • BU52032 - Project Management Processes in the Natural Resources Sector
  • BU52039 - Brand Management and Strategy
MSc International Marketing and Management

Core Modules
  • BU51006 - Performance Measurement and Reporting
  • BU51015 -Principles of Marketing as Creative Practice
  • BU51017 - Customer Experience Design
  • BU52008 - Marketing Management and Strategy
  • BU52025 - Brand Media and Digital Marketing
  • BU52031 - Strategic Management and Organisational Analysis
  • BU52037 - International Marketing Project
Optional Modules - choose a total of 2 optional modules

1 or 2 from this list
  • BU51008 - Operations Management and Change
  • BU51024 - Managing People and Organisations
  • BU52003 - Leadership and Decision Making
  • BU52032 - Project Management Processes in the Natural Resources Sector
1 or 0 from this list
  • BU51025 - Search Marketing
  • BU51026 - Place Branding for Cities, Regions and Nations
  • BU52038 - Applied Marketing Research and Insight
  • BU52039 - Brand Management and Strategy
MSc International Marketing and Finance

Core Modules
  • BU51015 -Principles of Marketing as Creative Practice
  • BU51017 - Customer Experience Design
  • BU51019 - International Business Finance
  • BU52008 - Marketing Management and Strategy
  • BU52018 - Elements of Business Analytics
  • BU52025 - Brand Media and Digital Marketing
  • BU52037 - International Marketing Project
Optional Modules - choose a total of 2 optional modules

1 or 2 from this list
  • BU51002 - Corporate Finance
  • BU51012 - Risk Management in Banking
  • BU51013 - Global Financial Markets
  • BU52006 - Global Risk Analysis
  • BU52012 - Emerging Financial Markets and Investment
  • BU52017 - Econometrics for Finance
  • BU52023 - Forecasting for Business and Finance
1 or 0 from this list
  • BU51025 - Search Marketing
  • BU51026 - Place Branding for Cities, Regions and Nations
  • BU52038 - Applied Marketing Research and Insight
  • BU52039 - Brand Management and Strategy

Additional information

Overseas students (non-EU) Fee -  £16,450 per year of study

International Marketing and Finance MSc

£ 6,950 VAT inc.