Luxury Brand Management - MA

4.5
1 review
  • I feel proud to be a part of this university. They have good facilities for Ph.D. students and the good supervisory team as well. The staff is so responsive. The library is good and useful.
    |

Master

In Birmingham

Price on request

Description

  • Type

    Master

  • Location

    Birmingham

  • Duration

    1 Year

This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands.

We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. You’ll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives.

Facilities

Location

Start date

Birmingham (West Midlands)
See map
15 Bartholomew Row, B5 5JU

Start date

On request

About this course

The course encourages you to develop the skills and competences of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and at a tactical level, emphasising the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.

The School provides a unique setting for students to observe their peers, taking advantage of the proximity of fashion and textile design students at the Parkside Campus and the School of Jewellery in Birmingham’s Jewellery Quarter.

The course encompasses numerous field trip opportunities so that you can reflect on your developing knowledge in relation to professional practice and the luxury industry.

There is commonality with other courses such Fashion Management, Luxury Jewellery Management and Global Media Management and you will benefit from shared lectures and practice where possible. Access to interactive digital technology will increase students’ ability to debate and share experiences in a global context and therefore integrate knowledge from different cultures.

OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.

An honours degree from a UK University

A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)

Successful passing a Pre-Master's course approved by Birmingham City University

Successful passing a Pre-Master's course at another UK university/institution with a minimum of 55 per cent average

A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)

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Reviews

4.5
  • I feel proud to be a part of this university. They have good facilities for Ph.D. students and the good supervisory team as well. The staff is so responsive. The library is good and useful.
    |
100%
4.6
excellent

Course rating

Recommended

Centre rating

Student Reviewer

4.5
26/05/2019
About the course: I feel proud to be a part of this university. They have good facilities for Ph.D. students and the good supervisory team as well. The staff is so responsive. The library is good and useful.
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

This centre's achievements

2020

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 14 years

Subjects

  • Market
  • Brand Management
  • Branding
  • Business
  • Social Sciences
  • Producer
  • Global luxury sector
  • Premium
  • Luxury brands
  • New brands

Course programme

Modules

In order to complete this course you must successfully complete all the following CORE modules (totalling 180 credits):
  • Research and Professional Skills
  • Industry Practice and Context
  • Leadership Development - ADM
  • Global Strategy Development
  • Project Management - ADM
  • International Strategic Planning for Luxury Brands
  • Major Project (Masters)

Additional information

International students

Award: MA Starting: Sep 2021
Mode - Full Time
Duration - 1 year
Fees - £14,500 per year

Luxury Brand Management - MA

Price on request