Marketing and Management BSc (Hons)

• Economics Principles 1
• Introduction to Business and Management
• Introduction to Business Law

• Introduction to Accounting
• Introduction to Marketing
• Principles of Organisational Behaviour and Human Resource Management

At Sussex, you can choose to customise your course to build the sort of degree that will give you the knowledge, skills and experience that could take you in any direction you choose.

Year 2 at sussex

• Consumer Behaviour
• Marketing Analytics and Metrics
• Marketing Research

• International Marketing (Marketing and Management)
• Leading Groups and Teams (LEAD)
• Leveraging Human Capital and Performance (HRM)
• Management of Innovation
• Managing Global Supply Chains (OPS&IS)
• Managing Projects and Technologies for Accounting and Marketing Students
• Public Management

At Sussex, you can choose to customise your course to build the sort of degree that will give you the knowledge, skills and experience that could take you in any direction you choose.

Apply to study abroad – you’ll develop an international perspective and gain an edge when it comes to your career.

You can apply to take a paid professional placement in the third year of your degree. Recent students have gone on placements at:

• The Body Shop
• Transport for London
• Warner Bros.

All students receive dedicated support throughout their placement – from finding an employer to preparing for an interview.

Year 3 at sussex

• Branding and Marketing Communications
• Marketing Strategy

• Digital Marketing

• Critical Perspectives (with a Study Visit)
• Developing Leadership (LEAD)
• Entrepreneurship and Small Firms (ENT)
• Managing Change (HRM)
• Non-Profit Management and Social Entrepreneurship
• Strategic Brand Management

• Research Project

• Consumer Psychology and Neuromarketing
• Enterprise in the Circular Economy
• New Products Management
• New Venture Development and Planning
• Services Marketing
• Social Responsibility, Sustainability and Business Ethics