Marketing Management BA (Hons)

Bachelor's degree

In Newcastle Upon Tyne

£ 9,250 + VAT

Description

  • Type

    Bachelor's degree

  • Location

    Newcastle upon tyne

The course lasts a compulsory four years as you’ll undertake a year-long work placement between your second and final years. Alternatively you can choose to take an international experience by studying in another country as an alternative to the placement. In the final year you’ll either undertake a dissertation in an area of marketing management or tackle a consultancy project as part of a team, addressing a genuine need of a client.

Facilities

Location

Start date

Newcastle Upon Tyne (Tyne and Wear)
See map
Ellison Place, NE1 8ST

Start date

On request

About this course

Entry Requirements 2019/20
Standard Entry
GCSE Requirements:
A good GCSE profile is expected including Maths and English Language at minimum grade C or equivalent.  If you have studied for a new GCSE for which you will be awarded a numerical grade then you will need to achieve a minimum grade 4.UCAS Tariff Points:
128-136 UCAS Tariff points including one or more of the following: GCE and VCE Advanced Level:
From at least 2 GCE/VCE A LevelsEdexcel/BTEC National Extended Diploma: luding 27 credits at Distinction and 18 at MeritQualification combinations:
The...

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Subjects

  • Business School
  • Communications
  • Planning
  • Project
  • School
  • International
  • Marketing Management
  • Marketing
  • Decision Making

Course programme

Financial Decision Making (Core,20 Credits) Business Analysis for Decision Making (Core,20 Credits) Academic Language Skills for Newcastle Business School (Core – for International and EU students only,0 Credits) Managing People at Work (Core,20 Credits) Markets and Customers (Core,20 Credits) Building Business Practice (Core,20 Credits) Global Business Environment (Core,20 Credits) Academic Language Skills for Newcastle Business School (Core – for International and EU students only,0 Credits) Employability & Career Planning (Core,20 Credits) Marketing Research and Planning (Core,20 Credits) Retail and Multichannel Marketing (Optional,20 Credits) Customer Experience and Relationship Marketing (Optional,20 Credits) Dynamics of Marketing in Sport, Music, and Fashion (Optional,20 Credits) Communications and Content Marketing (Optional,20 Credits) Business Professional Practice (Core,20 Credits) Digital Business (Core,20 Credits) Newcastle Business School Study Abroad Semester (Optional,60 Credits) Newcastle Business School Work Placement Year (Optional,120 Credits) Newcastle Business School Study Abroad Year (Optional,120 Credits) Newcastle Business School Blended Placement Year: Work Placement Semester (Optional,60 Credits) Newcastle Business School Blended Placement Year: Study Abroad Semester (Optional,60 Credits) Contemporary Marketing Strategy (Core,20 Credits) Buyer Behaviour and Integrated Marketing Communications (Optional,20 Credits) Modern Brand Management (Optional,20 Credits) Digital and Data Driven Marketing (Optional,20 Credits) B2B Marketing (Optional,20 Credits) Management Enquiry (Optional,40 Credits) Dissertation (Optional,40 Credits) Undergraduate Consultancy Project (Optional,40 Credits) Sustainable Strategies (Core,20 Credits) Financial Decision Making (Core,20 Credits) Business Analysis for Decision Making (Core,20 Credits) Academic Language Skills for Newcastle Business School (Core – for International and EU students only,0 Credits) Managing People at Work (Core,20 Credits) Markets and Customers (Core,20 Credits) Building Business Practice (Core,20 Credits) Global Business Environment (Core,20 Credits) Academic Language Skills for Newcastle Business School (Core – for International and EU students only,0 Credits) Employability & Career Planning (Core,20 Credits) Marketing Research and Planning (Core,20 Credits) Retail and Multichannel Marketing (Optional,20 Credits) Customer Experience and Relationship Marketing (Optional,20 Credits) Dynamics of Marketing in Sport, Music, and Fashion (Optional,20 Credits) Communications and Content Marketing (Optional,20 Credits) Business Professional Practice (Core,20 Credits) Digital Business (Core,20 Credits) Newcastle Business School Study Abroad Semester (Optional,60 Credits) Newcastle Business School Work Placement Year (Optional,120 Credits) Newcastle Business School Study Abroad Year (Optional,120 Credits) Newcastle Business School Blended Placement Year: Work Placement Semester (Optional,60 Credits) Newcastle Business School Blended Placement Year: Study Abroad Semester (Optional,60 Credits) Contemporary Marketing Strategy (Core,20 Credits) Buyer Behaviour and Integrated Marketing Communications (Optional,20 Credits) Modern Brand Management (Optional,20 Credits) Digital and Data Driven Marketing (Optional,20 Credits) B2B Marketing (Optional,20 Credits) Management Enquiry (Optional,40 Credits) Dissertation (Optional,40 Credits) Undergraduate Consultancy Project (Optional,40 Credits) Sustainable Strategies (Core,20 Credits)

Marketing Management BA (Hons)

£ 9,250 + VAT