Master in Fashion & Luxury Business
Master
Online
Description
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Type
Master
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Methodology
Online
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Duration
1 Year
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Start date
Different dates available
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Credits
60 ECTS
The fashion and luxury industry has played an important role in society for centuries. Focusing on business management skills and consumer attitudes toward luxury products with an emphasis on design and creativity, this program prepares students for the projection of a brand. With elements such as advertisement strategy, communication skills and innovative thinking, students are given an in-depth insight into how to effectively manage and position a unique brand.
Facilities
Location
Start date
Start date
About this course
In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. During this program, students will:
Investigate the impact of fashion and luxury on sustainability.
Learn about the brand value from the points of view of the fashion designer and artist.
Gage the importance of the quality of the product and all the strategies surrounding it.
Study the major processes within marketing through case studies and class discussion.
Reviews
Subjects
- Luxury & Design
- Business management
- International Management
- Marketing
- Communication
- Leadership
- Innovation
- Technology
- Fashion
- Administration
Course programme
In addition to industry-specific modules, the program focuses on development strategies and management styles specifically geared toward creating leaders in the industry who can also apply the same skills to the wider commercial market. During this program, students will:
- Investigate the impact of fashion and luxury on sustainability.
- Learn about the brand value from the points of view of the fashion designer and artist.
- Gage the importance of the quality of the product and all the strategies surrounding it.
- Study the major processes within marketing through case studies and class discussion.
Master in Fashion & Luxury Business