course-premium

Masters in Marketing & Digital Transformation

4.7
3 reviews
  • English in Gent is understandable and easy whereas understanding English in Belgium and Dutch is very difficult as an Indian but the classmates are very helpful and motivating. I appreciate the way Belgian switch over to English as soon as they see an international student.
    |
  • During my time here, I got the chance to develop a marketing strategy for an international company in Dubai where I was able to challenge myself to become an international marketer and meet pretty interesting people.
    |
  • My quote during my staying at Vlerick was ‘work hard, play hard’. This school offers you the ideal environment for entrepreneurial stimulation and networking so it's very important to learn from your mistakes and keep trying.
    |

Master

Blended learning in Gent (Belgium)

Price on request

Develop your career and learn all the abilities in strategic Marketing!

  • Type

    Master

  • Methodology

    Blended

  • Location

    Gent (Belgium)

  • Duration

    10 Months

  • Internship

    Yes

Become a digital savvy marketeer!

Do you want to orient your career in the Marketing Sector? This Masters in Marketing Management is the right one for you!

Emagister has added this intensive Master imparted by Vlerick Business School that will help you to become pragmatic, a results-oriented marketing professional with our intensive Masters in Marketing Management.

Join fellow students in solving real business problems in close collaboration with leading companies. Visit cutting-edge marketing companies in Belgium and Ireland, such as LinkedIn, Google and Oracle.

Register yourself in Emagister.co.uk and get all the information about this programme with no obligation!

Facilities

Location

Start date

Gent (Belgium)
See map
Reep 1, 9000

Start date

On request

About this course

Young graduates with limited work experience

All candidates for our Master programmes should fulfill one of the below requirements:

*3 or 4 years of study from an institution that is recognized by the relevant authorities (i.e. Bachelor and/or Masters)
* pass our on-campus VBAT or apply with a GMAT or GRE score and provide an English proficiency test.

This programme will give you hands on practice on both marketing and sales, through different real-life cases with various companies. You will visit leading marketeers in Belgium and Ireland and will get very specific digital marketing tools, such as social media training, video editing and google adwords challenges.

You will be put in personal contact with a programme advisor who can send you the programme brochure, give you more details on the admissions test or have a personal skype call with you.

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Reviews

4.7
excellent
  • English in Gent is understandable and easy whereas understanding English in Belgium and Dutch is very difficult as an Indian but the classmates are very helpful and motivating. I appreciate the way Belgian switch over to English as soon as they see an international student.
    |
  • During my time here, I got the chance to develop a marketing strategy for an international company in Dubai where I was able to challenge myself to become an international marketer and meet pretty interesting people.
    |
  • My quote during my staying at Vlerick was ‘work hard, play hard’. This school offers you the ideal environment for entrepreneurial stimulation and networking so it's very important to learn from your mistakes and keep trying.
    |
100%
4.4
fantastic

Course rating

Recommended

Centre rating

Student

4.5
11/06/2018
What I would highlight: English in Gent is understandable and easy whereas understanding English in Belgium and Dutch is very difficult as an Indian but the classmates are very helpful and motivating. I appreciate the way Belgian switch over to English as soon as they see an international student.
What could be improved: -
Would you recommend this course?: Yes

Andrés Correa Rojo

4.5
11/10/2016
What I would highlight: During my time here, I got the chance to develop a marketing strategy for an international company in Dubai where I was able to challenge myself to become an international marketer and meet pretty interesting people.
What could be improved: All good
Would you recommend this course?: Yes

Steven Boelens

5.0
01/08/2001
What I would highlight: My quote during my staying at Vlerick was ‘work hard, play hard’. This school offers you the ideal environment for entrepreneurial stimulation and networking so it's very important to learn from your mistakes and keep trying.
What could be improved: .
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

Subjects

  • Marketing
  • Sales
  • Business
  • Management
  • Presentation
  • Leadership
  • Marketing Management
  • Market Research
  • Project
  • Digital Marketing

Teachers and trainers (1)

Teaching Staff

Teaching Staff

Teachers

Course programme

Detailed Curriculum
Masters in Marketing & Digital Transformation

Marketing & Digital Strategy

Marketing Strategy & Digitalisation

Digital Business Models

Branding Strategy & Tactics

B2B Marketing in the Digital Age

E-commerce & Omnichannel Retail

Sales & Service Innovation

Managing Customer Experience & Technology Trends

Sustainability & Digital Business Ethics

Digital Marketing Skills

Digital Advertising

Content & Social Media Marketing

Video Marketing

Data, Analytics & Insights

Market Research Fundamentals

Applied Marketing Analytics

Customer Intelligence, Marketing Automation and Artificial Intelligence

Electives

Students can choose one of the following electives - taking place in Ghent (G) - Leuven (L) - Brussels (B):

Big Data and Artificial Intelligence (G)

Business Development & Sales (G)

Digital Innovation & Entrepreneurship (L)

Digital Strategy (B)

Technology Disruption and Strategy (L)

Management Skills & Personal Development

Negotiating to Create Value

Leadership Development Seminar

Career Skills

Personal Development (MyVDP)

Presentation Skills & Business Case Development

Action Learning

Deep Dive Challenge

Digital Marketing Campaign

Digital Marketing Trip Dublin

Boot camp

Consultancy Project

Masters in Marketing & Digital Transformation

Price on request