4.8
5 reviews
  • Campus is great full of new things every now and then. Their wifi is way too bad.
    |
  • My course and experience here at Hatfield is so far very good. I very much liked my course and the modules surroundsurroung There are activities to do, which you can found in Students Union website.
    |
  • Its very good to have such great experience. Excellent and challenging courses were the best part of the university. The accomodations, students union and great student services were great and the facilities were amazing as well.
    |

Postgraduate

In Hatfield

Price on request

Description

  • Type

    Postgraduate

  • Location

    Hatfield

  • Duration

    1 Year

  • Start date

    September

This course is designed to position motivated undergraduates and ambitious future business leaders for a successful marketing career. Whether you want to develop a career in the commercial or voluntary sectors or have ambitions to work in a large organisation or family business our MSc Marketing programme is designed to equip you with the essential skills and knowledge to move you into your chosen specialism.
Our dynamic and research active faculty will support you throughout your learning journey to ensure that you graduate with confidence and expertise, ready to face complex and dynamic work environments. And our team of academics, visiting practitioners, career support professionals and alumni will also ensure that you are well connected for the best start on your professional journey.

Facilities

Location

Start date

Hatfield (Herefordshire)
See map
University of Hertfordshire (College Lane Campus), Hatfield AL10 9AB, UK

Start date

SeptemberEnrolment now open

About this course


Draw on the research interests of the marketing faculty to address contemporary marketing challengesBalance theory and application with regular opportunities to hear industry speakers and undertake field visitsDevelop key business skillsTake the opportunity to gain additional qualifications from CIM


This course is designed for those wishing to build a career in marketing across a wide range of specialisms, and in any industry sector.
Whether you are planning to move into a marketing agency role, or work for an in-house marketing team, or whether marketing is just becoming an increasingly significant part of your role, this Master's will give you the expertise to help you excel in your career.

An honours degree (at least 2:2 or above) in any discipline, a degree equivalent professional qualification or appropriate work experience combined with a relevant qualification.

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

4.8
excellent
  • Campus is great full of new things every now and then. Their wifi is way too bad.
    |
  • My course and experience here at Hatfield is so far very good. I very much liked my course and the modules surroundsurroung There are activities to do, which you can found in Students Union website.
    |
  • Its very good to have such great experience. Excellent and challenging courses were the best part of the university. The accomodations, students union and great student services were great and the facilities were amazing as well.
    |
100%
4.9
excellent

Course rating

Recommended

Centre rating

Student reviewer

5.0
01/01/2022
About the course: Campus is great full of new things every now and then. Their wifi is way too bad.
What I would highlight: Campus is great full of new things every now and then. Their wifi is way too bad.
What could be improved: nothing to improve
Would you recommend this course?: Yes

Student

5.0
27/08/2018
What I would highlight: My course and experience here at Hatfield is so far very good. I very much liked my course and the modules surroundsurroung There are activities to do, which you can found in Students Union website.
What could be improved: -
Would you recommend this course?: Yes

Student

5.0
02/08/2018
What I would highlight: Its very good to have such great experience. Excellent and challenging courses were the best part of the university. The accomodations, students union and great student services were great and the facilities were amazing as well.
What could be improved: -
Would you recommend this course?: Yes

Student

4.0
09/07/2018
What I would highlight: I have some new experience here, try to get involved in different things like sports and societies and going to the forum by not staying in the room all day long.
What could be improved: -
Would you recommend this course?: Yes

Megan

5.0
10/06/2018
What I would highlight: I quite liked the courses very much. Its challenging to survive here but friends makes it easy to survive and helps you during home sickness.
What could be improved: -
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

This centre's achievements

2022
2018

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 5 years

Subjects

  • Team Training
  • Decision Making
  • Marketing
  • Marketing Strategy
  • Marketing Management
  • Planning
  • Communications
  • Marketing Mix
  • Development
  • Analysis
  • Consumers and Markets

Course programme


Structure

Level 7

Core Modules

  • The Professional Marketer - 15 Credits
  • Modern Marketing Communications - 15 Credits
  • Understanding Consumers and Markets - 15 Credits
  • Strategic Brand Planning and Development - 15 Credits
  • Marketing Insight, Analysis and Decision Making - 30 Credits
  • Innovative Marketing Solutions - 30 Credits
  • Dissertation (Marketing) - 45 Credits
  • Dissertation Preparation - 15 Credits
Teaching methods

The course approach is participative, and you are encouraged to share knowledge and experience to contribute to others’ learning. The varied programme of teaching includes facilitated seminars, practical workshops, web-based learning, case study analysis and traditional lectures.

You will be taught by a highly motivated and dedicated team, who will provide you with both academic and industry examples to enhance your understanding of the topics you will cover. We also provide sessions by visiting staff, practitioners and consultants to give a varied perspective of the topics covered.

Assessment is through a variety of coursework including presentations, reports and projects. You will also be required to complete a dissertation and will be supported by a dissertation supervisor.

Additional information

International Students  £12500 for the 2018/2019 academic year

MSc Marketing

Price on request