Professional Writing: For Public and Corporate Organisations

This practical course complements PR Writing Skills Part One and provides delegates with opportunities to improve their writing skills. It examines how to communicate business messages to internal and external stakeholders through presentations and speeches, press briefings, the internet and formal reports.


Who should attend?

Managers and executives in both public and private organisations who need to give presentations and produce reports as part of their job.


Benefits of Attending



By the end of the course you will be able to:

• Prepare, structure and deliver memorable presentations
• Use voice, eye contact and body language effectively
• Calm your nerves and develop confidence
• Handle interruptions and questions
• Structure reports so they are read and acted upon
• Write copy that people will read on screen
• Understand good web design, readability and accessibility
• Develop websites that communicate messages clearly

Programme Outline

• Speech Writing
• Giving Presentations
• Press Briefings
• Writing for the Web
• Producing Reports and White Papers