Public Relations and Event Management
Course
In Sault Ste. Marie (Canada)
*Indicative price
Original amount in USD:
$ 1,589,940
Description
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Type
Course
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Level
Intermediate
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Location
Sault ste. marie (Canada)
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Duration
2 Semesters
You’re good at connecting people and creating a buzz. This is what makes public relations your calling! The Sault College Public Relations and Event Management Program is unique in Ontario and will have employers eager to hire you as a professional with two in-demand skill sets.
During this in-class and experiential two-semester PR program you’ll learn successful public relations strategies, dynamic presentation skills, strategic communication techniques and in-depth training in media relations.
Plus through engaging event planning courses, gain expert instruction in online event planning, and fundraising for corporate and non-profit sectors.
There’s no doubt you’ll make waves in this field!
As you earn your public relations diploma, gain real event management and PR experience through organizing events and executing campaigns for real clients – this is not your typical public relations college in Ontario. This program also includes a four-week Field Placement opportunity that enables students to apply their knowledge and skills with a local organization.
Expert instructors. Small class sizes. Guest speakers. Real-world experience. Networking opportunities. Portfolio building.
You will find it all here!
Facilities
Location
Start date
Start date
About this course
Graduates of the Public Relations and Event Management program will be able to provide potential employers with two in-demand skill sets in a strong marketplace.
Graduates roles could include corporate spokesperson, media relations, issues management, community relations, event management, government affairs, publicity and promotion, sponsorship and fund raising. Recent studies in the public relations industry indicate a continuing demand over the next several years for PR staff in business, charitable and non-profit organizations, and government at all three levels. This ongoing demand is combined with the fact many senior PR practitioners will be retiring from the industry in the next five years creating further job opportunities. Graduates will be well positioned to work towards professional accreditation from the Canadian Public Relations Society (CPRS) or the International Association of Business Communicators (IABC)
Ontario College Diploma, Ontario College Advanced Diploma, University Degree or equivalent in a related program of study.
Reviews
Subjects
- Event Management
- Public Relations
- Public
- PR
- Public Sector
Course programme
- PEM101 - 4 Professional Ethics
- PEM103 - 4 Public Relations Writing - Lab 1
- PEM105 - 6 Event Logistics and Special Events
- PEM106 - 4 Media Relations/Social Media
- PEM107 - 4 Public Relations Strategies
- PEM200 - 4 Marketing of Events
- PEM201 - 4 Research as a P. R. and Event Tool
- PEM202 - 4 Sponsorship and Fundraising
- PEM203 - 6 Public Relations Writing - Lab 2
- PEM205 - 3 Field Placement
- PEM206 - 4 Community and Stakeholder Relations
Additional information
Domestic
Tuition: $3,025.80
Ancillary: $1,117.00
Public Relations and Event Management
*Indicative price
Original amount in USD:
$ 1,589,940