Public relations course

Scuola Euro Formation

Course

Online

£ 239.80 VAT inc.

*Indicative price

Original amount in EUR:

280 €

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Description

  • Type

    Course

  • Methodology

    Online

  • Start date

    Different dates available

The Public Relations Officer is the expert who identifies and uses the best communication strategies and tools to promote the image of a company, brand, organization or public figure, to make it known. Within the company he plays a fundamental role in development, especially to keep the company business always positive, he takes care of its image, manages relations with the media and public opinion, and organizes events and initiatives of various types. In corporate roles, he covers his role in the Communication Team, working together with the Marketing staff, press officers, etc. The Public Relations Officer defines not only the contents of the communication between the company for which he works and the external environment in which the company operates, but also the times, the ways and tone of communication. Plan communication strategies for the achievement of objectives, such as implementing the awareness of a brand or maximizing its success, attracting customers or building loyalty with existing ones. Finally, it designs and organizes events and press conferences. Create content and analysis, entering into Marketing and Communication agreements with brands, investors, or influencers, working closely with the press office.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

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Subjects

  • PR
  • Media
  • Communication Training
  • Public
  • Public Relations

Course programme

MODULE I: Objectives and tasks of the Public Relations Officer: planning of communication and marketing strategy within a company and collaboration with the Marketing Manager II MODULE: In the job offers for the Public Relations Officer they require following skills: in-depth knowledge of communication processes and PR practices, ability to develop creative PR ideas and approaches, exceptional communication skills and knowledge of communication strategies on social media MODULE III: University training of a public relations officer: degree in Communication Sciences or Public Relations, master's or post-graduate specialization MODULE IV: The main objective of the Public Relations Officer in a company:Assessment of the reputation of a company and its relationship with the reference public V MODULE: What are the prospects for professional growth: '' progressive acquisition of prestigious clients with a consequent increase in responsibilities and earnings MODULE VI: Where does the employee work public relations: private companies, communication and public relations agencies and third sector organizations

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Public relations course

£ 239.80 VAT inc.

*Indicative price

Original amount in EUR:

280 €

The best Public Relations courses

See all

See all