Public Relations
Course
Online
*Indicative price
Original amount in GBP:
£ 17 £ 99
Description
-
Type
Course
-
Methodology
Online
-
Class hours
30h
-
Duration
60 Days
-
Start date
Different dates available
-
Online campus
Yes
-
Delivery of study materials
Yes
-
Support service
Yes
A career in PR is a dynamic career in a world that never sleeps. Whether your work for an agency or on your own, you will discover a career that gives you the chance to meet people you would never have expected and do different things every day. EventTrix gives you the theoretical and practical tools that you need to hit the ground running in PR.
All of the wisdom and knowledge compiled in this course comes from industry professionals who have been there, done that and told the story. When you take this course, you are not just given advice and knowledge but insider tips that you can only get from years of experience.
Facilities
Location
Start date
Start date
About this course
With EventTrix, you will learn
The best ways to make friends and contacts
How to connect with journalists
Why you need a PR strategy
The best ways to create a solid strategy
All the tools you need to reach the media
How to build a media calendar
How to build a press kit that creates excitement
How to tell the story of your client’s brand
No requirements.
Fully accredited by ICOES (International Council for Online Educational Standards).
Reviews
Subjects
- PR
- PR training
- Media
- Press
- Public
- Public Relations
- PR Strategy
- Media Release
- Media Marketing
- Storytelling
Teachers and trainers (1)
Teaching Staff
Tutor
Course programme
1.1 Introduction to Public Relations
1.2 Making Friends vs. Making Contacts
1.3 Connecting with Journalists
Module 2: Creating a PR Strategy
2.1 What a PR Strategy Is& Why You Need One
2.2 Research
2.3 Setting Goals
2.4 Speaking to Your Audience
2.5 Finding and Using the Right Channels
2.6 Measuring Your Results
Module 3: PR Tools
3.1 Tools to Reach the Media
3.2 Tools to Measure Success
3.3 Building a Media Calendar
Module 4: Building Your Press Kit
4.1 What You Need in Your Press Kit
4.2 How to Create a Media Release
4.3 How to Choose Press Photos
4.4 Compiling an FAQ Sheet
4.5 A Guide to Including Videos
Module 5: Creating Your Brand’s Story
5.1 Storytelling
5.2 Product, Purpose and Passion
5.3 How to Think Like a Journalist
5.4 How to Create Stories the Media Will Love
Public Relations
*Indicative price
Original amount in GBP:
£ 17 £ 99