Sharpen your Writing Skills
Course
In London
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PMA Media Training
Course London / Classroom-based£ 680 + VAT -
London College of Media and Journalism
Short course London / Classroom-based£ 325 + VAT -
South Thames College
Vocational qualification London / Classroom-based£ 162 + VAT -
The London School of Journalism
Course London / Classroom-based£ 325 + VAT -
London College of Fashion - University of the Arts London
Master London / Classroom-basedPrice on request -
Publish or Perish
Short course London / Classroom-basedPrice on request -
C St Martins College of Art & Design - U. of the Arts London
Master London / Classroom-basedPrice on request
Description
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Type
Course
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Location
London
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Class hours
6h
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Duration
1 Day
Don’t ever start with a scary blank page again. Learn professional writing techniques from Guy Clapperton, a journalist (Guardian, New Statesman) that has to write and deliver quality copy every day.
This course is designed to increase your general writing skills by giving you some simple processes and feedback on your existing writing. You will learn to plan, structure and write copy that gets your messages across quickly and clearly.
We keep our writing skills courses small and focused, so you get the personal attention you need, rather than disappearing in a crowd. This course has a maximum of eight delegates so you get good quality individual feedback.
Facilities
Location
Start date
Start date
About this course
What to expect:
A fun and practical one-day workshop, shared with no more than seven delegates and Guy. You’ll get personal feedback and help with your specific problems throughout the day.
Who should attend:
Business people that want to improve their general writing skills
People that write reports and other business documents
Anybody that writes content for websites, blogs or social media
PR, marcomms and marketing professionals
Founders and entrepreneurs
Our brilliant tutor: Guy Clapperton
Journalist, author and coach Guy Clapperton has contributed to the Guardian, the Times, Sunday Telegraph, the Independent, FT and many others since 1983.
Guy is one of the UK’s best known media trainers and helps businesses tackle social media. He has also published books on social media and smarter working practices.
Reviews
Subjects
- Newspaper Journalism
- Creative Writing
- Communication Journalism
- Press
- Story Writing
- Professional Writing
- Writing Skills
- Structured Programming
- Blogging
- Branding
- Proofreading
- Persuasion Skills
Course programme
- How to plan any piece of writing effectively
- The four step process: Plan > Draft > Revise > Proof
- Creating stories with effective structures
- Understanding what your readers need and want
- How to use style and tone effectively
- How to plan longer pieces
- Planning and writing blog posts
- Coming up with good ideas
- Choosing your sources of information
- Writing with clarity and brevity
- Defining and incorporating brand messages
- Persuasive writing for business
- Good grammar (simplified)
- Proofreading techniques
Various formats covered
- Case studies
- Articles
- Writing for the web
- Reports
- Social media posts
- Writing instructions
Additional information
Sharpen your Writing Skills
-
PMA Media Training
Course London / Classroom-based£ 680 + VAT -
London College of Media and Journalism
Short course London / Classroom-based£ 325 + VAT -
South Thames College
Vocational qualification London / Classroom-based£ 162 + VAT -
The London School of Journalism
Course London / Classroom-based£ 325 + VAT -
London College of Fashion - University of the Arts London
Master London / Classroom-basedPrice on request -
Publish or Perish
Short course London / Classroom-basedPrice on request -
C St Martins College of Art & Design - U. of the Arts London
Master London / Classroom-basedPrice on request