Undergraduate Pathway in Marketing

Why study this pathway programme?
The University has its own in-house, student-run marketing agency, where you can sharpen your skills by working on real briefs from leading businesses.
Degrees are recognised and aligned with the Chartered Institute of Marketing (CIM), ensuring fresh and relevant content full of industry insight.
You have the opportunity to specialise after your First Year, depending on where you’d like your career to take you – Advertising and Public Relations, Consumer Psychology, Digital, Retailing or Professional Practice.