Courses in Wentworth

...Programme content The programme addresses distinct areas of the proposal's content: Persuasive case • Making the case client focussed. • Building the value of your solution...

...team attends the programme together. All those who participate in preparing presentations. If technical specialists are required to make a large contribution...

...hard and soft differentiators. • Decision guidelines – how customers evaluate competitive offerings. • How to influence decision guidelines in your favour...

...• Activity analysis methods to track progress and identify 'gaps' for coaching application. Customer relationship management • Understanding the relationship cycle...

...concerns and needs for solutions – to give an improved enquiry-to-order ratio. • Better competitive positioning through a thorough understanding of the...

...Use knowledge of customer buying psychology and decision criteria to plan effective approaches for selling on the phone. Recognise the key differentiators...