Courses in Wentworth

...have analysed a proposal brought with them to the programme, and considered its strengths and weaknesses in terms of its persuasiveness. be able to understand...

...Materials There are comprehensive exercises throughout the day. Delegates also receive user-friendly reference materials giving detailed explanations...

...hard and soft differentiators. • Decision guidelines – how customers evaluate competitive offerings. • How to influence decision guidelines in your favour...

...a sales team. The course is a comprehensive grounding in sales management, but is also relevant as a refresher and gives an opportunity to bring knowledge...

...Be able to explain the customer team's decision making process in complex, high-value sales and have applied it to their own sales cycle. understand...

...Use knowledge of customer buying psychology and decision criteria to plan effective approaches for selling on the phone. Recognise the key differentiators...