Applied Colour Psychology for Business Communication

Blended learning in

Price on request

Description

  • Typology

    Vocational qualification

  • Methodology

    Blended

  • Duration

    5 Days

Description

Students will be able to apply the principles of colour and design psychology to all forms of visual business communication in order to help them evoke a specific and desired response in existing and potential customers.
Suitable for: Marketing Professionals, Graphic Designers, Web Designers, Product Designers or anyone who is required to specify colour for any aspect of business communication.

Questions & Answers

Ask a question and other users will answer you

Who do you want to respond to your question/enquiry?

We will only publish your name and question

Teachers and trainers (2)

Andrea Mountford

Andrea Mountford

Colour Psychologist and Designer

Andrea has a background in corporate management and has run her own business since 1993. Since beginning her investigation into colour and human psychological functioning some 15 years ago, she has gained a BSc (Hons) in Interior Architectural Design, additional qualifications in Interior Design, Applied Colour Psychology and Adult Education. Andrea has appeared regularly on BBC radio and is often asked to contribute to articles on the subject of colour.

Raymond McKimm

Raymond McKimm

Psychologist and Colour Consultant

Raymond has a background in Psychology and community development, working with a range of different clients in a range of therapeutic settings. He also has a background in clinical research and in the interrelationship between environmental factors and health. He has worked for the World health organisation, developing mechanisms which measure the impact of the built environment on our health and well being. Raymond has a keen interest in the human psychophysical response to colour, and more recently, has developed a therapeutic service which uses colour as a therapeutic medium.

Course programme

The focus of this course is to provide participants with the necessary understanding and skills to be able to apply the principles of colour psychology to all forms of business communication - corporate logos, sales and marketing material, web sites and so on. Participants will be instructed in the use of colour to support and reinforce an organisation's language based messages. In addition, they will be shown how to harmonise all of the other design elements so that they too become supportive of any message to be communicated. This 5 day course runs over one day per fortnight plus self study in between classroom sessions. for more infomration see /view.php?id=24

Additional information

Payment options: £750 by Cheque/BACS £770 + VAT by Credit Card

Applied Colour Psychology for Business Communication

Price on request