BA (Hons) Business Management (Top Up)

1. Entrepreneurship in Practice

This module is designed to act as a key driver and initiator of creativity on the part of the students, the activities will utilise the client based assignment protocols (CBAP) with the view to exploring and developing any opportunities for client based Intrapreneurship activities.
Students will become fully conversant in the new product or service development process, this will be applied in different contexts according to opportunities that RDBS will nurture and/or create through networking and other on-going School based entrepreneurial and intrapreneurial activities.
The module will develop students applied research skills within work-based environments and allow the classroom environments to add value to RDBS business and industry partners.

2. The Business Professional

To enable the student to:

· Undertake effective project management, research, analysis and communication and work independently and/or in groups.· Produce a substantial work of considered business analysis that will impress potential employers. This may take many forms, including business reports on real or simulated management problems· Understand how business processes cross disciplines and are required to work together· Compete with their peers in crowded labour markets

3. Leadership in Organisations

· To encourage critical reflection and evaluation of leadership in organisations.· To explore how leadership can be performed, and with what consequencesfor those engaging in it and affected by it.· To enable students to reflect on their own preferences and values with regard to leadership.· To explore the complexities of leadership in a multi-cultural context.

4. Innovation and the Sustainable Organisation

To enable students to understand the concepts and debates on sustainability at the firm level
· To be aware of the bigger context of sustainability innovation within the triplebottom-line and the responsible enterprise· To understand and respond to the opportunities of sustainability innovation

5. Global & Cross-Cultural Marketing

· To introduce students to the theory and practice of marketing across international boundaries· To develop skills needed to interpret and respond to signals from the international marketplace· To introduce and develop students understanding of variety of models and frameworks that can be used to develop and implement a proactive internationalmarketing strategy· To enable students to make strategic and managerial marketing decision for the intercultural environment