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Business Management (Marketing) BA (Hons)
Bachelor's degree
Online
Description
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Type
Bachelor's degree
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Methodology
Online
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Duration
3 Years
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
Business and Management at Derby ranked Top 10 in The Guardian University Guide 2020
91% of students are satisfied with the overall quality of our Business courses (National Student Survey 2019)^
You’ll graduate with a respected Chartered Management Institute (CMI) Diploma alongside your degree, adding prestige to your CV and putting you on the pathway to Chartered Manager status
Because this degree is also accredited by the Chartered Institute of Marketing (CIM), you can gain exemptions from professional marketing qualifications too
Ours was the first course in the country to ensure every student is supported by an external CMI mentor – a senior business professional – at every stage
We help you build skills in everything from market sensing to digital and social media marketing, together with strong management know-how
Work placement opportunities, live consultancy projects, topical case studies and business simulations give you plenty of hands-on experience
Global perspectives enrich your learning: our students have broadened their horizons with study exchanges in Barcelona and fieldtrips to Copenhagen
About this course
Your qualifications will equip you for a rewarding leadership career in any area of business and management, but particularly in the field of marketing.
They will also mark you out as having the potential for rapid promotion to senior positions, someone who can work competently and ethically in global and cross-cultural environments.
Our former students now work in a wide range of companies, including the BBC, Datapath, Capita and Centrica as well as local marketing and communications agencies and public sector organisations. Some have gone on to use the skills and entrepreneurial spirit they gained during their degree to set up their own businesses after graduating.
Reviews
Subjects
- Business and Management
- Market
- Marketing
- Global
- Social Media
- Media
- Economics
- Economics Science
- Finance
- Finance Economics
- Performance
- Performance Management
- Environment
- Environmental Science
Course programme
To complete the BA (Hons) Business Management (Marketing), you’ll study modules such as:
Stage one
- Business Economics
- Understanding People in Organisations
- Marketing Fundamentals
- Finance and Business Performance
- Understanding the Global Business Environment
- Developing an Enterprising Mindset
Stage two
You will study modules such as:
- Quantitative Skills for Business
- Applied Operations Management
- Principles of Responsible Management
- Managing Performance through People
- Integrated Marketing Communications
- Digital and Social Media
Stage three
You will study modules such as:
- Global Business and Strategy
- Developing Leadership and Management
- The Business Consultancy Project (double module)
- Marketing Strategy
- Market Sensing
Additional information
£9,250 per year (2020/21)
International fee
£14,045 per year (2020/21)
Business Management (Marketing) BA (Hons)