Content Creation and Marketing

EduCBA

Course

Online

£ 15.19 VAT inc.

*Indicative price

Original amount in USD:

$ 19

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Description

  • Type

    Course

  • Level

    Intermediate

  • Methodology

    Online

  • Duration

    Flexible

  • Start date

    Different dates available

This training on Content Creation and Marketing is to learn about what is content creation and its process, Types of Content & Media. The course has been explained with case studies and live examples to understand how this form of marketing actually happens practically.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

• A good understanding of the fundamental concepts of marketing, advertising and analyzing products
• Process of content creation
• Learning the real life case studies
• Learning the types of contents and tools in which we create the content for marketing

• It will primarily help all the readers who are into advertising or the ones who aspire to make a career in Digital Marketing.
• B2B/B2C businesses to reach out to their customers

• It is an end to end course and hence no prior knowledge is required as such. However, a good understanding of the fundamental concepts of marketing, advertising and analyzing products & audience will be an added advantage.

The center will contact you once you have sent your information through the form.

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Reviews

Subjects

  • Marketing
  • Media
  • Case Studies
  • Digital Magazines
  • Mobile Apps
  • Tracking
  • Content Types
  • Lifecycle Emails
  • E-newsletters
  • WhitePapers

Course programme

This course builds a good understanding of the fundamental concepts of marketing, advertising and analyzing products. As far as structure is concerned, it has three main sections, viz; Definition & the process of content creation, Content types & Tools and finally we will see examples, conclusion, and further references.

Topics covered

Part I

1. Introduction to the module: Benefits & future implication after learning this lecture2. Overview of content marketing: Use & Strategy3. Defining & identifying target customer:4. Content Creation: purpose and who are we targeting, Goal of creating the content5. Deciding content media platform6. Scheduling the marketing7. Standardization of the content8. Methods and resources to create content9. Limitations: limit, research, budget10. Tracking

Part II

11. Content types & channels :Blogs, Lifecycle Emails, e-newsletters, WhitePapers, Case Studies, Ebooks, Digital Magazines, Mobile Apps , Web Apps, Podcasts, Webinars, Infographics , Articles and Press Releases, Press Releases, Social Media

Part III

12. Examples (5-6)13. Few certification information like inbound certifications (Not sure if you allow this.. please confirm)

See related categories

Content Creation and Marketing

£ 15.19 VAT inc.

*Indicative price

Original amount in USD:

$ 19

The best Other Marketing courses

See all

See all