Creating Successful Proposals

Creating Successful Proposals

Duration: 1 Day

Communicating in business today is a fast and furious process where everyone is required to gather, collate and process information quickly and efficiently – often to many recipients. Proposal writing is an essential skill of the modern sales executive and manager but few have ever received any formal training on how to carry out the process. This programme aims to provide the basic skills required to produce a sales proposal. It also examines common errors in the use of written English.

Course Designed For

This programme is intended for sales professionals who are required to produce sales proposals. The course is ideal for sales professionals who have not received any previous training and would benefit from having a better understanding of the process.

Objectives

How will you and your organisation benefit…

Upon completion of this course participants will be better able to:

• Plan a proposal to communicate information in a clear, concise manner and appropriate in tone
• Avoid the most common errors which cause confusion and misunderstanding
• Write to communicate and not impress
• Structure a proposal correctly including referencing and labelling

Attending participants will be required to submit a completed proposal before the course commences for reviewing by a Rhodes trainer.

Course Outline

Clear Technical English

• Using jargon and terminology
• Use of grammar and syntax
• Avoiding ambiguity, truisms, tautology and verbosity

Starting the Proposal

• Clarity of purpose
• Awareness of the target audience
• Checking facts and detail
• Planning the structure

Referencing

• Annotating key points
• Linking related information
• Clearly labelling sections
• Attaching appendices

Formal and Informal Layouts

• The differences in structure
• The differences in content

Further Development

• Microsoft Word at Intermediate level
• Assertiveness
• Influencing, Persuading and Negotiating
• Strategic Negotiations
• Key Account Management