Creativity & innovation - creating and managing possibilities for the future

Overview
As Albert Einstein said "No problem can be solved from the same level of consciousness that created it". We all know the saying that "if you do what you have always done you will get what always have got". So how about using alternative ways of thinking to find new ways of doing things, or creating new products services and processes? Many organisations have focused on their core businesses over the years and have lost the ability to be flexible and adapt to the global challenges that consistently appear. Now is the time to take an alternative look at our organisation and develop a new set of business tools to help your prepare for, and be successful in the future. Just as you will be familiar with the concept of a sales pipeline, it is possible to calibrate and manage your idea generation and exploitation processes. Work out how much time and effort you need to expend to generate those new opportunities. If your business is doing well but stuck in a groove, sales have stalled or you need to be able to generate new products, services or processes then this is for you.

Prerequisites
This inspirational Creativity and Innovation workshop is invaluable for those who are involved in the generation, management or exploitation of ideas whether it be for new products services or processes. Whether or not you believe yourself to be creative, this workshop will give you the know-how to cultivate ideas and create new business opportunities. Useful for all levels, up to and including senior management.

Course Content Day One

• Dispelling the myth of creativity as play
• How techniques are categorised and technique selection
• Creating your toolbox Part 1
• The key drivers of creativity
• 12 golden rules
• The role of creativity in innovation

Day Two

• Testing for 'good ideas'
• Overcoming barriers
• Using creativity to communicate ideas and facilitate change
• Measuring creativity and the capacity to innovate
• Creating your toolbox Part 2
• Planning the easy way
• Generating new opportunities for your business.