E-BUYER course

Scuola Euro Formation

Course

Online

£ 239.60 VAT inc.

*Indicative price

Original amount in EUR:

280 €

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Description

  • Type

    Course

  • Methodology

    Online

  • Start date

    Different dates available

Commercial jargon encompasses many specific terms, often misused. These are not unforgivable mistakes, but we know that consistency and relevance of language are the basis for building a profitable marketing strategy. Let's find out what the well-known and potentially ambiguous words refer to, such as “target, segmentation, buyer”. That of the buyer is a pivotal role within the commercial chain, both coveted and insidious to impersonate due to the numerous technical and aptitude skills required for its performance. The buyer is the one who deals with purchasing the goods and dealing directly with the suppliers. Depending on the area in which it operates, this figure can take the more specific name of Wholesale Buyer, Retail Buyer or Procurement Buyer (in the raw materials and energy supply sector).

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

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Subjects

  • Marketing Segmentation
  • Marketing Strategy
  • Marketing

Course programme

I MODULE: The profession of the buyer in the world of large-scale distribution: who is he what are his duties. II MODULE. What a professional buyer does: difference between buyer and target III MODULE: What is Segmentation and how to define Personas IV MODULE: Consultation of internal stakeholders and customer interviews MODULE V: Main responsibilities and tasks of the buyer MODULE VI: The elements fundamentals that are evaluated for the choice of a Buyer

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E-BUYER course

£ 239.60 VAT inc.

*Indicative price

Original amount in EUR:

280 €

The best Internet Marketing courses

See all

See all