Enhancing the Value of Clientside Research

The Market Research Society (MRS)

Course

In London

£ 455 + VAT

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Description

  • Type

    Course

  • Location

    London

This course helps you to: further your understanding of how to improve the effectiveness and impact of market research/insight within your organisation reflect on the skills and strategies needed via breakout discussions share and compare best practice approaches with other delegates. Suitable for: This course is designed for senior, experienced clientside researchers (eg Heads of Department, Deputies, Senior Research/Insight Managers). NB This is not a training course about day-to-day project management skills (eg writing a brief, agency management).

Facilities

Location

Start date

London
See map
15 Northburgh Street, EC1V 0JR

Start date

On request

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Course programme


Objective
This course helps you to:
  • further your understanding of how to improve the effectiveness and impact of market research/insight within your organisation
  • reflect on the skills and strategies needed via breakout discussions
  • share and compare best practice approaches with other delegates.

Learning outcomes
By the end of the course, delegates should have an understanding of the many solutions and success factors, the quick wins and longer-term work, in:
  • creating real influence for research/insight within the organisation
  • increasing the actionability of research findings
  • improving relationship management with stakeholders and suppliers
  • maximising customer insight
  • communicating effectively

Who will benefit?
This course is designed for senior, experienced clientside researchers (eg Heads of Department, Deputies, Senior Research/Insight Managers).
NBThis isnota training course about day-to-day project management skills (eg writing a brief, agency management).

See related categories

Enhancing the Value of Clientside Research

£ 455 + VAT

The best Market Analysis courses

See all

See all