The Market Research Society (MRS) courses

...the latest thinking in online qualitative research and how they can apply the techniques to enhance their business decision making. This course will benefit more senior researchers...

...Who will benefit? This course will benefit senior supply-side researchers, managers and directors whose role is to develop and/or retain existing clients...

...and immersion approaches to consumer and consumer-client exposure brand clinics, which use consumer insight as a jumping off point for strategy development...

...Understand more advanced associated topics such as design effects, weighting and the power of tests. Suitable for: This course is suitable for researchers...

...advertising, planning and management. Learning outcomes By the end of the course, delegates should: understand: how to close the gap between consumer insight...

...thinking in quantitative research can make a tangible difference to their business. Objective This course helps to: raise your awareness of cutting...

...How do I tell an intelligent story? Creating excitement How do I know what will excite them? How do I get them excited? How do I channel their excitement?...

...(and often with different people) and successful consulting means developing a rather different skill-set and adopting a different mind-set...

...It enables them to identify how effective communications can support strong relationships with clients...

...How do I ensure my feedback is effective? How often should I give feedback? How should I structure a formal feedback session? What are the root causes of performance problems?...

...This course will benefit managers with at least one direct report. This course will benefit managers with at least one direct report. Objective This one-day...

...tasked with commissioning and running a market research project; or working alongside their market research team; or are considering a career in market research...

...Advancing What is advancing? Why should I question a customer? How do I question a customer Why do I need to listen? Concluding Why is concluding a meeting so important?...

...staff in supporting functions e.g. administrators who require a basic understanding of market research individuals from small businesses or companies...

...This course enables you to: create presentations for maximum engagement, impact and insight. Suitable for: This course will benefit anyone, however senior...

...9.30 Insight generation and management approaches and how these differ from traditional market research project management Presentation and discussion...

...however senior, in a client-facing role who would like to improve their personal (as well as their company's) impact at presentations. The course is suitable...

...to develop online panels for their customers and those who already have them but want to relaunch them in the light of recent web developments...

...involved in interviewing and how they affect the interview use a range of eliciting skills, adapted to match with their own style identify their barriers...

...managing performance, managing misconduct, exiting the problem worker, managing redundancies, managing sickness absence, appraisal dos and don'ts Protecting...