The Market Research Society (MRS) courses

...qualitative researchers' toolkit. Suitable for: This course will benefit more senior researchers, marketers and research buyers who want to understand...

...from existing clients Objective This course enables you to: develop the commercial awareness, activities and skills to retain and manage your business...

...to justify new approaches to clients, or to write more creative research briefs. The course will benefit researchers and research buyers who have a thorough...

...of all levels of experience who have a significant amount of dealing with quantitative survey data. Delegates should also have attended the Elementary Sampling course...

...advertising, planning and management. Suitable for: This course will benefit senior researchers, planners, marketers and managers with some knowledge...

...techniques and advanced methodologies, and how these can improve business decision making. Learning outcomes By the end of the course, delegates should understand how...

...you can persuade them to accept your professional advice by involving them more in creating the solution to their needs. It provides the tools to...

...management theory inc. Knowledge Management Making the transition Action planning...

...understand and use effective techniques for building relationships and maintaining proactive communications. Learning outcomes On completion delegates...

...Coaching Skills enables learners to Understand the importance of coaching in the context of their role as manager Apply effective coaching methods...

...This course will benefit managers with at least one direct report. This course will benefit managers with at least one direct report. Objective This one-day...

...or working alongside their market research team; or are considering a career in market research. This course is designed for non research professionals who perhaps have...

...Plan and research effectively prior to meetings to ensure they are effective Set sensible objectives for meetings through effective preparation Agree objectives...

...of their career research users staff in supporting functions e.g. administrators who require a basic understanding of market research individuals...

...Learning outcomes By the end of the course, delegates should be able to: define the essence of an effective, client-focused presentation analyse the client's...

...9.45 Request for market research - initiation of the customer insight journey. Tool 1 template Discussion and mini group work. Refinement of Tool 1 10...

...who would like to improve their personal (as well as their company's) impact at presentations. The course is suitable for both 'beginners' and the...

...to develop online panels for their customers and those who already have them but want to relaunch them in the light of recent web developments...

...Clients who commission qualitative research will also find this 'insiders' view invaluable for buying and managing depth interviewing projects. This course...

...s Understand the essential employment law rights and obligations affecting market research agencies and be alert to recent developments Be armed with practical...