The Market Research Society (MRS) courses

...This course enables you to: understand more fully the whole range of new, emerging and more established online techniques which have been added to...

...This course will benefit senior supply-side researchers, managers and directors whose role is to develop and/or retain existing clients. Getting more business...

...or to write more creative research briefs. Beyond the norm - what's out there? Objective This course enables you to: appreciate the alternative disciplines...

...This course is suitable for researchers of all levels of experience who have a significant amount of dealing with quantitative survey data. Delegates should...

...This course enables you to recognise the benefits to be gained from applying a semiotic approach to the critical business decisions faced by marketing...

...marketers and managers who want to understand how the latest thinking in quantitative research can make a tangible difference to their business...

...in developing long-term relationships with clients. Learning outcomesCreating interest How do I first approach a customer? Why is an intelligent story important?...

...a consultant.' To thereby help delegates: Understand what additional skills they need to develop (if any) Plan changes in their 'offering'...

...should have a practical understanding of: communications channels and styles how to establish contact and account plans for clients how to communicate...

...Suitable for: This course is designed to appeal to people at all levels, whether they manage others or wish to develop management skills as part of their...

...course enables you to: Develop the skills you need to coach your direct reports and maximise their performance. Learning outcomes By the end of the course...

...WILL focus exclusively on the role of the clientside manager. Who will benefit? This course is designed for non research professionals who perhaps have...

...components of any successful meeting Planning Opening Advancing Concluding This course outlines the approach you should take to planning a meeting...

...translation of business objectives into research objectives quantitative survey design and questionnaire design qualitative methodology, including...

...The workshop assumes a reasonable knowledge of PowerPoint...

...Recommendations for action Insight day Who will benefit? This course is designed for experienced Customer Insight managers who want to ensure that...

...for both 'beginners' and the more experienced who are looking for a refresher. This course will benefit anyone, however senior, in a client-facing...

...This course will benefit people about to develop online panels for their customers and those who already have them but want to relaunch them in the light of recent web developments...

...research will also find this 'insiders' view invaluable for buying and managing depth interviewing projects...

...tactics and strategies to deal with staff more effectively in order to meet commercial objectives but minimise the risk of expensive litigation or costly...