Entrepreneurship and Innovation Management BSc(Hons) single honours

In your first year you will become familiar with a wide range of entrepreneurship related concepts. You will be introduced to the concept of innovation management and how this is different from standard strategic management theories and practices. You'll gain an understanding of the main concepts and management tools for innovation activities within organisations - from small to large. Case studies and recent examples of innovations will be used as part of your teaching and you will carry out a practical innovation audit within an established organisation who are actively engaged in innovation. Other modules in your first year will include learning about market analysis and big data.

In your second year you will study the module Leading and Managing Technological Developments. This will provide you with the skills, knowledge and practical experience required to respond to the challenges involved in managing technological developments. The module focuses on technologies which underpin solutions to the problems encountered by startup companies such as issues related to website design, web development and mobile app development. It will also provide you with insight into how to leverage free open source tools for cost-effective product/service development.

In your final year you will learn about how to finance your ventures. The module Fundraising and Pitching examines the main forms of innovation finance and the investment process. You will develop an understanding of how venture capital funds, business angels and crowdfunding platforms work; how firms become investment ready, raise external finance and how they finally exit. Other third year modules include Leading and Managing Technological Developments and Entrepreneurship Marketing.