Business Administration: Marketing

Bachelor's degree

In Richmond-Upon-Thames

Price on request

Description

  • Type

    Bachelor's degree

  • Location

    Richmond-upon-thames

  • Duration

    3 Years

To provide students with an in-depth understanding of how to achieve customer satisfaction and a sustainable competitive advantage through the use of appropriate marketing skills.

Facilities

Location

Start date

Richmond-Upon-Thames (Surrey)
See map
Richmond University, Queen'S Road, TW10 6JP

Start date

On request

About this course

Applicants have usually completed a total of twelve years of primary and secondary education with a minimum of C + (2.5 out of 4.0) in the American high school grading system. Qualifications gained under other educational systems will be assessed for equivalency to the C+/2.5 American system standard. Other factors such as the letter of reference, personal statement, results of standardized examinations and participation in extracurricular activities, are also be considered in the application process. ...

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Course programme

BA (HONS) Business Administration: Marketing

Mode:
full-time

Students will become familiar with analytical models and techniques used in both consumer and business-to-business marketing and will develop the ability to examine, diagnose and appraise real world marketing problems, develop innovative solutions and effectively communicate them. Students who complete the Major will have an understanding of the nature, role and significance of marketing as one of the most important drivers of business success in a variety of firm contexts and marketplaces.

Admissions Requirements
Applicants have usually completed a total of twelve years of primary and secondary education with a minimum of C + (2.5 out of 4.0) in the American high school grading system. Qualifications gained under other educational systems will be assessed for equivalency to the C+/2.5 American system standard. Other factors such as the letter of reference, personal statement, results of standardized examinations and participation in extracurricular activities, are also be considered in the application process. Students holding advanced qualifications (e.g., A-Levels, French Baccalaureate, International Baccalaureate, Advanced Placement Examinations etc. ) may be given credit toward completion of degrees after review by the Dean of Academic Affairs and Registrar. Typically, such students are granted exemption from some first-year courses.

The Admissions Office has details of entry requirements for all countries and will be pleased to supply further information.

Business Administration: Marketing

Price on request