Essential Marketing Skills - Virtual Training
Short course
Online
Description
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Type
Short course
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Methodology
Online
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Duration
Flexible
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Start date
Different dates available
The PTP Essential Marketing Skills course goes through the whole process of marketing goods and services, from the creation of a product to ensuring that customers will come and buy more from you in the future.
Facilities
Location
Start date
Start date
About this course
"Greater knowledge of marketing principles
The ability to make the most effective use of marketing tools
How to draw up and implement a strategic marketing plan
Clearer understanding of identifying and approaching your target audience
Clear measurable objectives for your marketing"
"This course suits everyone who wants to improve their marketing skills and knowledge and help their organisation plan a better marketing strategy.
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Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 13 years
Subjects
- Marketing
- Marketing Tools
- Marketing Strategy
- Marketing Processes
- Marketing Communications
- Marketing Mix
- Marketing Segmentation
- Marketing Skills
- Essential Marketing Skills
- Methods of marketing
Course programme
09:30 - 09:45 Coffee & Course Objectives
09:45 - 10:00 Introduction - The 7Ps of Marketing
10:00 - 10:30 The Marketing Mix (A look at all the methods of marketing available and how they can complement each other.)
10.30 -11.00 Social Media (The growing importance for business of Facebook, Twitter, LinkedIn, YouTube & Blogs)
11:00 - 11:30 Determining The Best Methods of Marketing (Looking at their competition, each delegate looks at their own specific marketing role and decide which methods would be best.)
11:45 - 13:00 Participants To Draw Up Their Own 12 Month Marketing Plan And Give A Presentation
13:00 - 14:00 Lunch
14:00 - 15:00 How To Design Effective Advertising (Looking at the importance of using the right words, colours, pictures, music etc when creating advertising and promotional material.)
15:00 - 15:30 How To Evaluate Your Marketing Strategies (Using a well-proven planning method, delegates will be given the tools to evaluate and improve existing and future marketing strategies.)
15:30 - 16:30 Participants To Re-evaluate Their 12 Month Marketing Plan
16:30 - 16:45 Summary & Action Plans Agreed
"Essential Marketing Skills - Virtual Training