Event management

PMA Media Training

Short course

In London

£ 380 + VAT

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Description

  • Type

    Short course

  • Location

    London

  • Duration

    1 Day

Suitable for: Anyone who is new to running events.

Facilities

Location

Start date

London
See map
The Pma Centre For Media Excellence, 7a Bayham Street, Mornington Crescent,, NW1 0EY

Start date

On request

About this course

Your objectives for the course.

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Course programme

For anyone who is new to running events. It covers everything you need to know about organising and running events - for press launches, conferences, press trips and exhibitions. Includes:

- The importance of planning
- Why date and time can make the difference between success and failure
- Addressing the key media
- Issuing timely invitations and the follow-up
- Scheduling speakers for conferences - best practice hints and tips
- Making an event relevant to key media
- Maximising coverage
- Exhibitions that work - especially with competitions from the web
- Press kits that get used
- How to prevent press trips turning into press jaunts

Not for: Seasoned event managers

See related categories

Event management

£ 380 + VAT

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